The Pepsi Halloween Edition is Frightfully Fabulous
Robyn Currie — October 28, 2009 — Special
References: pepsi & freshnessmag
I love getting into the spirit of Halloween by dressing up and scaring people. Thankfully, major companies are getting in on the action too. The Pepsi Halloween Edition cans let you drink sugar as well as eat it this spooky season.
Getting into the spirit of things, your favorite version of Pepsi will be getting a scary makeover. The Pepsi Halloween Edition will see Pepsi, Pepsi Max and diet Pepsi become ‘Growl,’ ‘Boo’ and ‘Ghoul.’
Getting into the spirit of things, your favorite version of Pepsi will be getting a scary makeover. The Pepsi Halloween Edition will see Pepsi, Pepsi Max and diet Pepsi become ‘Growl,’ ‘Boo’ and ‘Ghoul.’
Trend Themes
1. Halloween-themed Products - Companies can tap into the excitement of special occasions and create limited-edition versions of their existing products.
2. Personalization - Creating unique, personal experiences for consumers can greatly enhance brand loyalty and customer satisfaction.
3. Seasonal Marketing - Companies can align their products and marketing campaigns with the holidays or seasons to create excitement and offer limited-time promotions.
Industry Implications
1. Beverage Industry - Beverage companies can create seasonal drinks or limited-edition versions of their regular offerings to generate excitement and boost sales during holidays or special occasions.
2. Food Industry - Food companies can create seasonal or limited edition products to entice customers and drive sales during holidays or special occasions.
3. Marketing Industry - Marketing firms can assist companies with creating exciting and innovative seasonal campaigns to generate buzz and increase sales during holidays or special occasions.
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