These Business Cards Cleverly Reflect the Company's Product
Charlotte Joyce Kidd — August 5, 2015 — Business
References: behance.net
The new Paul & Marigold business cards perfectly represent the brand.
The cards, created by Singapore design group Foreign Policy, feature the title of a classic work of literature on a colorful, solid stock cover. Within, on a thinner sheet of paper, Paul & Marigold's contact information is displayed in the format of a table of contents. The Paul & Marigold business cards are a unique encapsulation of the company's ethos. As a boutique publishing house, it's important for the cards to demonstrate the company's love of literature, while expressing their aptitude for simplicity and style in design.
These Paul & Marigold business cards are an example of how an innovative, outside-the-box card can capture the attention and admiration of possible clients.
The cards, created by Singapore design group Foreign Policy, feature the title of a classic work of literature on a colorful, solid stock cover. Within, on a thinner sheet of paper, Paul & Marigold's contact information is displayed in the format of a table of contents. The Paul & Marigold business cards are a unique encapsulation of the company's ethos. As a boutique publishing house, it's important for the cards to demonstrate the company's love of literature, while expressing their aptitude for simplicity and style in design.
These Paul & Marigold business cards are an example of how an innovative, outside-the-box card can capture the attention and admiration of possible clients.
Trend Themes
1. Literature-inspired Business Cards - More companies are using literary references to create unique and memorable business cards.
2. Innovative Business Card Design - Companies are exploring new and creative ways to design business cards that capture attention and express brand identity.
3. Creative Use of Stationery - Businesses are finding ways to utilize stationery in unique and unexpected ways to market their brand.
Industry Implications
1. Printing and Publishing - The printing and publishing industry can capitalize on the trend towards literature-inspired business cards and offer customizable design options to clients.
2. Graphic Design - Graphic design firms can offer innovative and eye-catching business card designs to clients looking to stand out in their industry.
3. Marketing and Advertising - Marketing and advertising firms can advise clients on how to creatively incorporate stationery and other materials into their branding efforts.
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