Sharpen the Parmesan Pencil & Savor the Shavings in Pasta
References: kolle-rebbe.de & ohgizmo
Foodies will find joy and delight in the Parmesan Pencil, which is a clever spin on a well-known culinary treat.
Ad agency Kolle Rebbe came up with the clever, whimsical Parmesan Pencil after being asked by the The Deli Garage. So what is it exactly? It's parmesan cheese in the shape of a pencil, and the best way to grate it is to use the sharpener that comes with it. So, instead of wood shavings, you'll get beautiful cheese sprinkling down onto your pasta. What's even more impressive is that they've come up with three flavors for the "pencil," which include truffles, pesto and chili. The package even shows how many calories you're consuming based on how much you shave off.
Unfortunately, the Parmesan Pencil was created in only 500 limited runs sold out in two weeks.
Ad agency Kolle Rebbe came up with the clever, whimsical Parmesan Pencil after being asked by the The Deli Garage. So what is it exactly? It's parmesan cheese in the shape of a pencil, and the best way to grate it is to use the sharpener that comes with it. So, instead of wood shavings, you'll get beautiful cheese sprinkling down onto your pasta. What's even more impressive is that they've come up with three flavors for the "pencil," which include truffles, pesto and chili. The package even shows how many calories you're consuming based on how much you shave off.
Unfortunately, the Parmesan Pencil was created in only 500 limited runs sold out in two weeks.
Trend Themes
1. Cheese-themed Culinary Innovations - Develop unique and playful cheese-based culinary products and utensils that add a twist to traditional dishes.
2. Food Packaging Visualization - Create innovative product packaging that provides useful and engaging information to consumers, such as displaying calorie information based on product usage.
3. Limited Edition Food Products - Explore the potential of limited edition runs for food products, creating a sense of exclusivity and scarcity to drive sales and generate buzz.
Industry Implications
1. Food Packaging and Design - Utilize creative packaging solutions to enhance the consumer experience and convey additional information about the product.
2. Cheese and Dairy Products - Innovate within the cheese and dairy industry by creating unique and novel cheese-based products to attract food enthusiasts and differentiate from competitors.
3. Gourmet and Specialty Foods - Tap into the demand for premium and specialty food products by developing exclusive limited edition offerings with unique flavors and packaging.
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