The Paper Cut-Out Tree Sculpture from Arjowiggins and Matthieu Missian
Marissa Liu — December 8, 2009 — Eco
References: smr.lexispr & designspongeonline
Paper company Arjowiggins has teamed up with French designer Matthieu Missian to create a spectacular paper cut-out tree sculpture. The creative paper company believes that “paper can help to preserve the world’s forests” and the collaboration is part of a campaign that targets the United Nations Climate Change Conference in Copenhagen.
The paper cut-out tree sculpture is part of a campaign that will see Arjowiggins Creative Papers teaming up with the World Land Trust to fund a program that will protect 65 hectares of Brazilian rainforest (one for each state leader due to attend the conference in Copenhagen).
The paper cut-out tree sculpture is part of a campaign that will see Arjowiggins Creative Papers teaming up with the World Land Trust to fund a program that will protect 65 hectares of Brazilian rainforest (one for each state leader due to attend the conference in Copenhagen).
Trend Themes
1. Eco-friendly Paper - Opportunity to develop sustainable paper products that promote environmental preservation.
2. Creative Paper Designs - Opportunity to create innovative and visually appealing paper sculptures and art installations.
3. Partnerships for a Cause - Opportunity to collaborate with nonprofits and organizations to support environmental conservation efforts.
Industry Implications
1. Paper Manufacturing - Opportunity for paper companies to embrace eco-friendly practices and develop sustainable products.
2. Design and Art - Opportunity for designers and artists to explore the creative potential of paper in their work.
3. Nonprofit and Environmental Organizations - Opportunity for organizations to partner with businesses and promote environmental conservation through fundraising campaigns.
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