Mrs. Butterworth Has Teamed Up with 'Post' to Launch a Sweet Syrup
Colin Smith — December 27, 2021 — Lifestyle
References: walmart & brandeating
'Mrs. Butterworth,' the company famous for its pancake syrups, has partnered up with the massive food manufacturer and distributor 'Post' to debut a set of cereal-flavored pancake syrups. Post owns many cereal brands, but for this collaboration, the syrup will be inspired by the 'Fruity Pebbles' cereal, which is sweet and sugary.
The 'Mrs. Butterworth's Fruity Pebbles Flavored Pancake Syrup' is a rich syrup with only a slight touch of Fruity Pebbles flavor, as to not overpower the taste of the syrup itself. Mrs. Butterworth offers a pancake syrup for any situation, whether it be for breakfast waffles for adults, for adding a touch of sweetness to porridge, or for putting on top of pancakes. The Fruity Pebbles-branded syrup, while it is marketed towards general audiences, will be a favorite among kids who want a more fun flavor of syrup.
Image Credit: Mrs. Butterworth, Post
The 'Mrs. Butterworth's Fruity Pebbles Flavored Pancake Syrup' is a rich syrup with only a slight touch of Fruity Pebbles flavor, as to not overpower the taste of the syrup itself. Mrs. Butterworth offers a pancake syrup for any situation, whether it be for breakfast waffles for adults, for adding a touch of sweetness to porridge, or for putting on top of pancakes. The Fruity Pebbles-branded syrup, while it is marketed towards general audiences, will be a favorite among kids who want a more fun flavor of syrup.
Image Credit: Mrs. Butterworth, Post
Trend Themes
1. Cereal-flavored Syrups - Opportunity to expand the flavor profile of syrups by partnering with cereal brands to create unique and fun flavors.
2. Kid-friendly Food Products - Opportunity to create more food products that cater to kids' tastes and preferences.
3. Breakfast Innovation - Opportunity to innovate in the breakfast food industry by creating new and exciting products that appeal to consumers.
Industry Implications
1. Food Manufacturing - Opportunity to create new food products and flavors that capitalize on current trends and consumer preferences.
2. Marketing and Advertising - Opportunity to create more effective and engaging marketing campaigns that appeal to kids and their parents.
3. Retail - Opportunity to stock and sell innovative food products that appeal to a wide range of customers.
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