OTO's Non-Alcoholic Shots Contain 50mg of CBD That Can Be Mixed Into Drinks
Laura McQuarrie — August 20, 2019 — Lifestyle
References: otocbd & thespiritsbusiness
After launching CBD Bitters and a soothing CBD Pillow Mist, OTO is now introducing a range of ready-to-drink CBD Shots that can be consumed on their own or mixed into no-alcohol or low-alcohol cocktails. Each of the shots boasts its own functional benefits, as they combine 50 milligrams of CBD with purified water and purposeful natural botanical extracts.
As well as boasting a unique functional purpose of its own, the shots also have unique spicy, floral and zesty flavor profiles. While Amplify is beneficial for inspiring alertness with brain-boosting black pepper and spicy cardamom, Focus is bursting with flavor from ginger, cinnamon, yuzu, mint, licorice and lemongrass. Balance, the last CBD Shot in the range, helps to inspire calming and soothing with lavender and chamomile.
As well as boasting a unique functional purpose of its own, the shots also have unique spicy, floral and zesty flavor profiles. While Amplify is beneficial for inspiring alertness with brain-boosting black pepper and spicy cardamom, Focus is bursting with flavor from ginger, cinnamon, yuzu, mint, licorice and lemongrass. Balance, the last CBD Shot in the range, helps to inspire calming and soothing with lavender and chamomile.
Trend Themes
1. Cbd-infused Beverages - There is room for growth in ready-to-drink, functional, and non-alcoholic CBD-infused beverages for wellness and relaxation purposes
2. Alternative Wellness Solutions - Incorporating natural and purposeful botanicals into non-traditional wellness solutions can provide an innovative approach for certain consumers
3. Functional Fitness and Yoga - CBD beverages and other products that inspire alertness and calming could offer an exciting fusion with the popularity of functional fitness and yoga lifestyles
Industry Implications
1. Beverage Manufacturing Industry - Beverage manufacturers can explore ready-to-drink CBD products and their flavors to cater to the growing demand for wellness-infused beverages
2. Wellness and Health Industry - Incorporating functional botanicals in non-traditional wellness solutions can cater to groups seeking natural and alternative wellness methods
3. Fitness and Yoga Industry - The usage of CBD beverages can be targeted to fitness enthusiasts, health-conscious, and yoga practitioners who are searching for natural and safe edibles to enhance their practices
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