The Adidas Originals Blue BIT Textile Shoe Exudes Iconic Vintage Style
Jaime Neely — June 28, 2011 — Fashion
Many designs by Adidas have been internationally acclaimed as iconic and the new Originals Blue BIT Textile shoe is no exception. Modeled after a high-top basketball shoe, the Originals Blue BIT Textile sneaker embodies vintage and retro styles. Boasting simple colors, the shoe is versatile and will serve as complementary to a wide variety of outfits and styles.
The Originals Blue BIT Textile shoe's exterior features both canvas and leather materials. For whatever reason, the shoe summons up images of a robot or an old Nintendo NES controller. Notwithstanding, this retro shoe by Adidas is a very note-worthy piece in the brand's vintage-inspired lifestyle line.
Implications - Amongst consumers today, the demand for products and services reminiscent of past times or boasting vintage qualities continues to grow. Consumers will be more likely to invest in a product with which they share a connection or sense of familiarity.
The Originals Blue BIT Textile shoe's exterior features both canvas and leather materials. For whatever reason, the shoe summons up images of a robot or an old Nintendo NES controller. Notwithstanding, this retro shoe by Adidas is a very note-worthy piece in the brand's vintage-inspired lifestyle line.
Implications - Amongst consumers today, the demand for products and services reminiscent of past times or boasting vintage qualities continues to grow. Consumers will be more likely to invest in a product with which they share a connection or sense of familiarity.
Trend Themes
1. Retro-inspired Fashion - Opportunity to create more vintage-inspired clothing and footwear designs.
2. Nostalgia-driven Products - Opportunity to offer products that capitalize on consumers' love for familiar and comforting trends.
3. Iconic Design - Opportunity to create products with timeless design elements that will continue to be popular.
Industry Implications
1. Fashion and Apparel - The retro trend can be applied to all types of clothing and accessories.
2. Footwear - Opportunity to create more vintage-inspired shoe designs with modern comfort features.
3. Consumer Goods and Retail - Opportunity to offer a wider range of nostalgic products that appeal to customers' desire for comfort and familiarity.
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