Thumb, Formerly Opinionaided, Provides Help from Family & Strangers Alike
Tiana Reid — July 2, 2010 — Business
References: springwise & thumb-it
Thumb is a website that crowdsources advice. Think you look fat in those jeans? Think that dress is too expensive? Or maybe you’re wondering about that new restaurant around the corner?
With Thumb, you can get near-instant opinions from your personal contacts as well as complete strangers. A service like Thumb may seem scary at first, but it can be beneficial to have an outsider’s advice.
Implications - In the digital age, social media and peer interaction have made it the norm for consumers to show off their fashion choices, new haircuts, and ideas. Part of the reason so many people share these feelings is because they are given immediate responses from their friends and social media contacts. A company that relies on peer reviews and interaction capitalizes on the newfound strength of instant feedback.
With Thumb, you can get near-instant opinions from your personal contacts as well as complete strangers. A service like Thumb may seem scary at first, but it can be beneficial to have an outsider’s advice.
Implications - In the digital age, social media and peer interaction have made it the norm for consumers to show off their fashion choices, new haircuts, and ideas. Part of the reason so many people share these feelings is because they are given immediate responses from their friends and social media contacts. A company that relies on peer reviews and interaction capitalizes on the newfound strength of instant feedback.
Trend Themes
1. Crowdsourced Advice - Thumb's crowdsourced advice platform provides businesses an opportunity to receive instant feedback from consumer's friends and strangers alike.
2. Instant Feedback - Thumb's near-instant opinions feature creates potential for innovation within the business critique industry.
3. Peer Interaction - Platforms centered around peer reviews and interaction, such as Thumb, will likely continue to gain traction.
Industry Implications
1. E-commerce - Crowdsourced advice platforms have great potential in the e-commerce industry for businesses seeking to improve their products and customer experiences.
2. Hospitality - Thumb's potential to assist with providing instant feedback on new restaurants could aid in innovation within the hospitality industry.
3. Fashion - Fashion companies leveraging Thumb's crowdsourced advice platform could benefit from consumer feedback on clothing and accessory designs.
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