'AGame' Brings Movies and TV Shows to Life as Jerseys
Gurveer Brah — August 19, 2015 — Pop Culture
References: theagamestore & hypebeast
Television and film play a massive role on influencing culture and one company is giving a grown-up generation tangible nostalgia with these pop culture sports jerseys.
'AGame' is producing authentic replica jerseys that use inspiration from TV shows and movies from the 80s and 90s that are now available in real life. These iconic jerseys are no longer just part of the show. Now, much like representing a sporting team, players can represent a fandom with this sporting apparel.
The collection includes Jerseys from He Got Game, Above the Rim, Saved by the Bell and even Will Smith's iconic Bel-Air Academy Jersey. The company also produces high school jerseys of NBA Legends like Allen Iverson, Tracy McGrady and Derrick Rose, among others.
'AGame' is producing authentic replica jerseys that use inspiration from TV shows and movies from the 80s and 90s that are now available in real life. These iconic jerseys are no longer just part of the show. Now, much like representing a sporting team, players can represent a fandom with this sporting apparel.
The collection includes Jerseys from He Got Game, Above the Rim, Saved by the Bell and even Will Smith's iconic Bel-Air Academy Jersey. The company also produces high school jerseys of NBA Legends like Allen Iverson, Tracy McGrady and Derrick Rose, among others.
Trend Themes
1. Pop Culture Sports Jerseys - The trend of pop culture sports jerseys is creating a new market and opening possibilities for collaborations between apparel and entertainment companies.
2. Nostalgia in Fashion - The trend of creating fashion pieces that tap into nostalgia is evolving and can be leveraged as a marketing tool for different brands.
3. Fandom-inspired Apparel - The trend of creating apparel based on different fandoms, such as movies and TV shows, is gaining popularity and can be used by businesses to connect with niche markets.
Industry Implications
1. Sports Apparel Industry - The sports apparel industry has an opportunity to expand its offerings to include more fan merchandise from movies and TV shows, attracting new customers and increasing revenue streams.
2. Entertainment Industry - The entertainment industry can tap into the trend of pop culture sports jerseys to create collaborative merchandise inspired by iconic characters in their movies and shows, increasing brand awareness and revenue.
3. Fashion Industry - The fashion industry can incorporate the nostalgia trend showcased in pop culture sports jerseys to create clothing with retro designs that can appeal to a broad range of audiences and increase brand loyalty.
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