CITY SHRED's Toronto Event Will Be Led by Ashley Guarrasi
References: eventbrite & instagram
On March 17th, CITY SHRED is holding an intense, one-day training event in Toronto. Set to empower women through a full-body workout and an inspirational panel, the initative is sure to uplift attendees and tighten the expansive fitness community.
The one-day training event will include "an epic HIIT workout" which will be led by Ashley Guarrasi — an experienced, LA-based celebrity trainer. Areas of focus include a full-body serge that tests one's strength, agility, speed, and endurance. Afterward, attendees will have the opportunity to witness an insightful leadership panel that will cover topics like the importance of good nutrition, the stages of motherhood, the art of body positivity, levels of strength — both physical and mental, and the like.
The one-day training event will include "an epic HIIT workout" which will be led by Ashley Guarrasi — an experienced, LA-based celebrity trainer. Areas of focus include a full-body serge that tests one's strength, agility, speed, and endurance. Afterward, attendees will have the opportunity to witness an insightful leadership panel that will cover topics like the importance of good nutrition, the stages of motherhood, the art of body positivity, levels of strength — both physical and mental, and the like.
Trend Themes
1. One-day Training Events - The rise of short but intense training events that empower women and uplift the fitness community creates opportunities for innovative and targeted workout routines.
2. Celebrity-led Workouts - The popularity of celebrity-led workouts highlights the potential for fitness influencers and instructors to gain a large following and monetize their expertise.
3. Inspirational Panels - The inclusion of inspirational and informative panels in fitness events provides opportunities for industry experts and influencers to share their knowledge and expand their influence beyond just physical fitness.
Industry Implications
1. Fitness - The fitness industry should explore the potential of shorter, but intense training events to target busy women and expand the fitness community base.
2. Celebrity Endorsement - Celebrities are using their fame to attract a broad audience to their fitness events, opening opportunities for the endorsement industry to connect them with relevant products and services.
3. Event Design and Coordination - As the demand for inspirational and unique workout events increases, the event coordination industry can capitalize on creating innovative programs that provide attendees with valuable skills and inspiration.
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