The Omotesando Street Fashion Museum Makes a Style Statement
Amelia Roblin — May 13, 2011 — Eco
References: behance.net & ecofriend
There are plenty of parallels to be drawn between fashion and architecture, and all proof is epitomized in the Omotesando Street Fashion Museum. The project was a competition entry to house a gallery of 20th century style that would succeed to become a major monument within the city of Tokyo, Japan.
Not surprisingly, this compelling concept won designers Nairi Abramian, Narine Gyulkhasyan and Anahit Hayrapetyan first prize for this landmark proposal that embodies great attention to the building envelope in a way that speaks to garments. Essentially increasing the scale generously, the team clad this anthropomorphic tower in a "woven gown" of fibers that act as solar tubes to aid the structure's eco efficiency.
The Omotesando Street Fashion Museum includes a continuous promenade through historical styles, and most notably incorporates 35 meter-long daring outdoor cantilevered catwalks.
Not surprisingly, this compelling concept won designers Nairi Abramian, Narine Gyulkhasyan and Anahit Hayrapetyan first prize for this landmark proposal that embodies great attention to the building envelope in a way that speaks to garments. Essentially increasing the scale generously, the team clad this anthropomorphic tower in a "woven gown" of fibers that act as solar tubes to aid the structure's eco efficiency.
The Omotesando Street Fashion Museum includes a continuous promenade through historical styles, and most notably incorporates 35 meter-long daring outdoor cantilevered catwalks.
Trend Themes
1. Fashion-architecture Synergy - The fusion of fashion and architecture in the Omotesando Street Fashion Museum presents opportunities for innovative collaborations and interdisciplinary design approaches.
2. Sustainable Building Envelope - The use of a 'woven gown' of fibers as solar tubes in the Omotesando Street Fashion Museum demonstrates the potential for eco-efficient designs that prioritize both aesthetics and sustainability.
3. Immersive Historical Experiences - The incorporation of a continuous promenade through historical styles in the Omotesando Street Fashion Museum suggests opportunities for creating immersive and interactive exhibitions that bring fashion history to life.
Industry Implications
1. Fashion - The Omotesando Street Fashion Museum highlights the convergence of fashion and architecture, presenting potential for fashion brands to explore architectural collaborations and unique retail experiences.
2. Architecture - The innovative design approach of the Omotesando Street Fashion Museum showcases opportunities for architects to experiment with unconventional materials and sustainable building techniques.
3. Museums and Galleries - The Omotesando Street Fashion Museum's incorporation of immersive exhibitions and unique architectural features offers inspiration for museums and galleries to create engaging and visually stunning visitor experiences.
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