The 'Rewind' App Helps Gen Z Delve Into the Music Of Past Decades
Rahul Kalvapalle — February 3, 2023 — Tech
References: backtrackitapp & techcrunch
A developer by the name of Ziad Al Halabi has created a new music discovery app that aims to help younger music fans travel back in time to immerse themselves in the music scenes of past decades, from 1960 all the way up to 2010.
The 'Rewind' music discovery app helps users browse Billboard charts of decades past and explore the pertinent music of the time. However, the app also goes beyond that by sharing information on radio airtime, releases and bands that emerged in particular years. Elsewhere, the app also offers expanded information on how the music of a given period shaped different movements and happenings.
In keeping with the desire to attract Gen Z users, the app uses a TikTok-inspired feed that helps users vertically scroll their way through music clips.
With social media showcasing Gen Z's penchant for nostalgia in the music that preceded their generation, the advent of the 'Rewind' app is timely, with the app's availability as a free download also helping to expand its appeal.
Image Credit: Rewind
The 'Rewind' music discovery app helps users browse Billboard charts of decades past and explore the pertinent music of the time. However, the app also goes beyond that by sharing information on radio airtime, releases and bands that emerged in particular years. Elsewhere, the app also offers expanded information on how the music of a given period shaped different movements and happenings.
In keeping with the desire to attract Gen Z users, the app uses a TikTok-inspired feed that helps users vertically scroll their way through music clips.
With social media showcasing Gen Z's penchant for nostalgia in the music that preceded their generation, the advent of the 'Rewind' app is timely, with the app's availability as a free download also helping to expand its appeal.
Image Credit: Rewind
Trend Themes
1. Nostalgic Music Discovery Apps - Development of music discovery apps that allow exploration of diverse genres from past decades presents an opportunity for personalized nostalgic experiences.
2. Vertical Scrolling Feed - Creating apps with TikTok-inspired vertical scrolling feeds can enhance user engagement and provide a platform for personalized experience.
3. Interactive Time-travel Experience - Opportunity to create interactive time-travel experiences that allow users to immerse themselves in the music, trends, and happenings of a specific era.
Industry Implications
1. Music Streaming - Music streaming platforms can incorporate features that enable users to customize their exploration of music across different eras.
2. Social Media - Social media applications can leverage user’s nostalgia interest and incorporate nostalgia-centric features into their platforms.
3. Tourism - Tourism industry can create curated tours that highlight music scenes of past decades for younger travelers to experience.
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