The Nike Sneaker Concept Goes Best With Some Cream Cheese
Alex Scott — April 6, 2010 — Fashion
References: paulmayor & behance.net
No, that isn't real smoked salmon covering the Nike Sneaker Concept. If it was, I think They would begin to smell pretty bad after a day or two in the closet. That, and you would have a constant cloud of seagulls circling above your head -- not fun. No, the shoe simply features illustrations of tasty snack including the aforementioned fish and everybody's favorite, ground beef.
The gastronomic artist behind the Nike Sneaker Concept is Paul Mayor, who designs a pretty tasty shoe I must say. Other than the graphic of what appears to be some kind of fur, this kick looks like it would be delicious between two pieces of sour dough. For those who do not wish to wear what they eat , there is also a crotchet-imaged sneaker.
The gastronomic artist behind the Nike Sneaker Concept is Paul Mayor, who designs a pretty tasty shoe I must say. Other than the graphic of what appears to be some kind of fur, this kick looks like it would be delicious between two pieces of sour dough. For those who do not wish to wear what they eat , there is also a crotchet-imaged sneaker.
Trend Themes
1. Food-inspired Fashion Concepts - The trend of incorporating food and culinary culture into fashion concepts can provide opportunities for cross-industry collaborations and unique marketing campaigns.
2. Artistic Representations in Footwear Design - Incorporating unique, creative designs into footwear can disrupt the industry's tendency to prioritize functionality over aesthetics.
3. Increasing Focus on Experiential Marketing - Brands can create immersive experiences for customers by integrating unexpected elements, such as foodie designs in sneaker concepts.
Industry Implications
1. Fashion Industry - The fashion industry can explore the trend of incorporating food and culinary culture into fashion concepts to create distinct and memorable designs that appeal to consumers.
2. Footwear Industry - The footwear industry can innovate by prioritizing unique and artistic designs while still ensuring functionality and comfort.
3. Marketing Industry - Marketing professionals can leverage the trend of experiential marketing and explore unexpected ways to engage consumers, such as through immersive foodie designs in sneaker concepts.
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