This New Victoria's Secret Lingerie is Made to Resemble a Snowflake
Laura McQuarrie — November 14, 2013 — Fashion
References: fashionista & psfk
There's just a little less than a month to go until the Vicoria's Secret Fashion Show on December 10th and the renowned brand is revealing some New Victoria's Secret Lingerie that is quite hi-tech. For this piece of 3D-printed lingerie, Victoria's Secret collaborated with architect Bradley Rothenberg and Shapeways, a 3D-printing company.
Its runway show will have VS Angel Lindsay Ellingson dressed like a "Snow Angel," with an outfit that is truly as intricate and unique as a snowflake. The custom 3D-printed garment was specifically made to fit Ellingson, which makes it a one-of-a-kind. The outfit includes a bodice with delicate cutouts and a pair of wings, which will be coated with Swarovski crystals so that it catches the light on the runway. This innovative use of 3D-printing will definitely dazzle at the VS Fashion Show.
Its runway show will have VS Angel Lindsay Ellingson dressed like a "Snow Angel," with an outfit that is truly as intricate and unique as a snowflake. The custom 3D-printed garment was specifically made to fit Ellingson, which makes it a one-of-a-kind. The outfit includes a bodice with delicate cutouts and a pair of wings, which will be coated with Swarovski crystals so that it catches the light on the runway. This innovative use of 3D-printing will definitely dazzle at the VS Fashion Show.
Trend Themes
1. 3d-printed Lingerie - There is a growing trend in fashion for 3D-printed clothing items which offer unique designs and custom fits.
2. Hi-tech Runway Shows - The use of technology in fashion runway shows is becoming increasingly popular, with designers incorporating 3D-printing, virtual reality experiences and other innovations to enhance the customer experience.
3. One-of-a-kind Apparel - Custom-fit clothing items, such as the 3D-printed lingerie designed for Victoria's Secret, offer an opportunity for designers to create truly one-of-a-kind pieces that drive customer engagement and brand loyalty.
Industry Implications
1. Fashion and Apparel - Innovations in 3D-printing and other technologies offer opportunities for fashion brands to create unique, custom-fit clothing items that stand out in a crowded marketplace.
2. 3D Printing - The use of 3D-printing technology in the fashion industry is a growing trend that presents opportunities for companies to develop new materials, processes and designs.
3. Luxury Goods - Brands in the luxury goods industry, such as Victoria's Secret, can use 3D-printing and other technology innovations to create exclusive, one-of-a-kind products that appeal to a discerning customer base.
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