80,000 Cans of Silly String
Trend Huntress — October 18, 2007 — Lifestyle
References: blog.wired & cbsnews
Practical creativity is what keeps our troops on the move, and the reason the latest tool for the war on terror could be 80,000 cans of silly string.
Did you know a condom rolled over a rifle muzzle is the best way to keep sand out? Ever seen a nurse use a tampon to plug a bleeding bullet wound? It's this kind of creativity that keeps troops safe.
Soldiers have always been trained to get resourceful in times of need. Silly String is that neon colored foam in the aerosol can. Long the goody bag staple at birthday parties, the fun foam is now saving lives in Iraq. Since it weighs virtually nothing and sprays up to 12 feet, it's perfect for detecting trip wires on bombs. If the string seemingly hangs in thin air when sprayed across an empty room, there is a trip wire to be avoided.
In a grass roots effort, a church group in New Jersey along with a hazmat shipper are collecting cans of silly string to fly to the middle east. The maker of Silly String is even in on the enterprise. Today, a shipment of 80,000 cans made its way to the soldiers.
Did you know a condom rolled over a rifle muzzle is the best way to keep sand out? Ever seen a nurse use a tampon to plug a bleeding bullet wound? It's this kind of creativity that keeps troops safe.
Soldiers have always been trained to get resourceful in times of need. Silly String is that neon colored foam in the aerosol can. Long the goody bag staple at birthday parties, the fun foam is now saving lives in Iraq. Since it weighs virtually nothing and sprays up to 12 feet, it's perfect for detecting trip wires on bombs. If the string seemingly hangs in thin air when sprayed across an empty room, there is a trip wire to be avoided.
In a grass roots effort, a church group in New Jersey along with a hazmat shipper are collecting cans of silly string to fly to the middle east. The maker of Silly String is even in on the enterprise. Today, a shipment of 80,000 cans made its way to the soldiers.
Trend Themes
1. Practical Creativity - There is an opportunity for companies to create products or services that require practical creativity to solve problems in unconventional ways.
2. Innovative Uses for Everyday Products - There is an opportunity to find new, unconventional uses for everyday products in different industries or situations.
3. Grassroots Solutions - There is an opportunity for grassroots efforts to create solutions using everyday products to address unique challenges.
Industry Implications
1. Military - The military industry has an opportunity to explore and implement unconventional solutions to address complex challenges.
2. Consumer Goods - The consumer goods industry has an opportunity to find innovative uses for everyday products in different industries or situations beyond their traditional uses.
3. Logistics and Transportation - The logistics and transportation industry has an opportunity to support grassroots efforts by facilitating the delivery of goods and products to remote or challenging locations.
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