Olympia Provisions & Cheese Sex Death Launch a New Charcuterie Kit
Jana Pijak — May 8, 2023 — Lifestyle
References: instagram & olympiaprovisions
Portland-based fine food retailer and restaurant brand Olympia Provisions has partnered with cheese expert and Cheese Sex Death author Erica Kubick on a new charcuterie kit. The kit speaks to growing consumer desires for influencer and expert-curated products that highlight niche food items they wouldn't normally buy,
The Spring Charcuterie Kit includes Finocchiona, pistachio and lemon-infused Salami Etna, a Chevre Frais from Prarie Fruits Farm & Creamery, a pack of Effies Homemade Oatcakes, and a jar of Girl Meets Dirt's Rhubarb Lavender Preserves. This new charcuterie kit can also be paired with fresh fruits and veggies and a beverage of one's choice.
Additionally, 7% of all net sales from this kit will be donated to the Anne Saxelby Legacy Foundation -- an organization that provides training opportunities in sustainable systems and agriculture to young adults both domestically and abroad.
The Spring Charcuterie Kit includes Finocchiona, pistachio and lemon-infused Salami Etna, a Chevre Frais from Prarie Fruits Farm & Creamery, a pack of Effies Homemade Oatcakes, and a jar of Girl Meets Dirt's Rhubarb Lavender Preserves. This new charcuterie kit can also be paired with fresh fruits and veggies and a beverage of one's choice.
Additionally, 7% of all net sales from this kit will be donated to the Anne Saxelby Legacy Foundation -- an organization that provides training opportunities in sustainable systems and agriculture to young adults both domestically and abroad.
Trend Themes
1. Influencer-curated Kits - Expert-curated kits are becoming popular among consumers, presenting an opportunity to collaborate with influencers in various industries.
2. Niche Food Products - There is rising demand for specialized, unique food products that can be marketed through collaboration with other brands.
3. Charitable Collaborations - Collaborative products that give back to a social cause can create positive customer sentiment and attract socially conscious consumers.
Industry Implications
1. Food and Beverage - The food and beverage industry can look to collaborate with influencers and experts to offer curated products and utilize unique ingredients to differentiate their brand.
2. Non-profit Organizations - Charitable organizations can partner with brands to create collaborative products that donate a portion of sales to a social cause they support.
3. Hospitality - Hotels and restaurants can utilize expert-curated kits to offer customers a unique experience and differentiate themselves from competitors.
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