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Collaborative Nature-Inspired Sneakers

Clean the Sky - Positive Eco Trends & Breakthroughs

The New Balance x J.Crew Wild Nature Sneakers are Earthy

— September 27, 2019 — Fashion
The New Balance x J.Crew Wild Nature sneakers have been unveiled as a collaboration footwear style for those looking for a comfortable option with an earthy aesthetic to boot. Priced at $220, the sneakers come in two options including the 998 Rattlesnake and the 997 Grizzly Bear, which are characterized by their desert-like and woodsy color schemes, respectively. This natural, earthy color scheme is finished off with a camouflage interior section to further enhance the wilderness-inspired aesthetic of the footwear.

The New Balance x J.Crew Wild Nature sneakers are, as suggested above, based on the 997 sneaker from New Balance that was originally unveiled back in 1990. The sneakers are exclusively available for purchase at J. Crew stores and its online shop.
Trend Themes
1. Nature-inspired Fashion - Opportunity for fashion companies to incorporate natural colors and textures into their designs and collaborate with outdoor brands to make sustainable fashion more accessible.
2. Collaborative Footwear Collections - Opportunity for footwear companies to collaborate with fashion brands, offer exclusive products and expand their audience with unique designs.
3. Eco-friendly Fashion - Opportunity for fashion companies to invest in sustainable materials and production methods, while keeping up with the latest trends in fashion.
Industry Implications
1. Fashion - Collaborating with outdoor brands and incorporating nature-inspired colors and textures can help fashion companies appeal to a wider audience and promote sustainability.
2. Footwear - Collaborating with fashion brands and offering exclusive products with unique designs can help footwear companies increase their visibility and reach new customers.
3. Outdoor Retail - Partnering with fashion brands to create nature-inspired products can help outdoor retail companies expand their offerings and attract new customers interested in fashionable and sustainable products.
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