Netflix and Film Independent Team Up to Find Talent
Katie Cordrey — July 6, 2009 — Pop Culture
References: facebook & coolhunting
The 'Find Your Voice' film competition is in its final phase as Netflix and Film Independent is in the process of wrapping up a nationwide online vote to determine which of 10 semifinalists will receive $350,000 in prizes for film production.
The contenders for the ‘Find Your Voice’ competition were chosen from over 2,000 scripts. Voters viewed shorts on the Netflix Facebook page and logged their ranking. The judging phase for the finalists begins July 6th, and concludes on the last day of the month.
The contenders for the ‘Find Your Voice’ competition were chosen from over 2,000 scripts. Voters viewed shorts on the Netflix Facebook page and logged their ranking. The judging phase for the finalists begins July 6th, and concludes on the last day of the month.
Trend Themes
1. Crowdsourced Film Production - Opportunity for companies to leverage the public to assist in film production, cutting down costs and increasing engagement for viewers.
2. Online Voting for Film Contests - Opportunity for businesses to host online voting to engage with large audiences and build brand awareness.
3. Finding New Talent Through Competitions - Opportunity for companies to find and support undiscovered talent by hosting competitions and providing funding for winners.
Industry Implications
1. Film Production - Disruptive innovation opportunities in the film production industry by involving the public to find new talent and reduce production costs.
2. Social Media - Disruptive innovation opportunities in social media by hosting online competitions and connecting with a larger audience through platform engagement.
3. Entertainment - Disruptive innovation opportunities for entertainment companies to leverage the power of crowdsourcing, online voting, and talent competitions to engage with viewers and discover new talent.
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