Nespresso Bloom is Nespresso's First Non-Coffee Product
Laura McQuarrie — August 7, 2024 — Lifestyle
References: foodandwine
Nespresso, a brand synonymous with coffee, launched its first non-coffee product with Nespresso Bloom, a line of honey harvested from the same flowers as the coffee beans used in the Nespresso Master Origins Colombia capsule. Naturally, Coffee Blossom Honey has caramel and vanilla notes that complement Nespresso coffee or everything from yogurt bowls and cheese to toast and desserts.
In the lineup, there's also a Coffee Blossom Honey Syrup that blends Coffee Blossom Honey with Nespresso coffee. Both of these new releases are a result of Nestlé-owned Nespresso's investments in sustainable coffee farming practices. The products were developed at Nestlé’s R+D Accelerator in Lausanne, Switzerland, the site supporting Nespresso’s goal of transitioning to regenerative agriculture, where honey plays an important part in the vision since bees are essential to producing coffee cherries.
In the lineup, there's also a Coffee Blossom Honey Syrup that blends Coffee Blossom Honey with Nespresso coffee. Both of these new releases are a result of Nestlé-owned Nespresso's investments in sustainable coffee farming practices. The products were developed at Nestlé’s R+D Accelerator in Lausanne, Switzerland, the site supporting Nespresso’s goal of transitioning to regenerative agriculture, where honey plays an important part in the vision since bees are essential to producing coffee cherries.
Trend Themes
1. Coffee-infused Condiments - Nespresso's launch highlights a growing interest in integrating coffee flavors into diverse culinary applications.
2. Sustainable Coffee Farming - The focus on honey in coffee production underscores a commitment to regenerative agricultural practices and sustainability.
3. Flavor Synergy Products - Combining honey and coffee elements showcases innovation in creating complementary flavor profiles for enhanced consumer experiences.
Industry Implications
1. Food and Beverage - Aligning with trends in artisanal ingredients, the intersection of coffee and honey presents notable product development opportunities.
2. Sustainability - Nespresso's approach to using bee-dependent coffee blossom honey links directly to broader industry movements towards eco-friendly and sustainable production methods.
3. Agriculture Technology - The incorporation of honey in coffee agriculture points to advanced techniques in agro-tech that prioritize biodiversity and crop synergy.
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