Neo Helps Social and Environmental Organizations Succeed
Tiana Reid — January 16, 2011 — Social Good
References: neocreative & clearlyso
Neo is a communications agency that helps organizations that have a social and/or environmental goal succeed in all of their marketing and communications endeavors. We all know that being able to communicate effectively is essential to bringing about social change. If no one knows about it, no one will be affected.
However, many communications agencies are big on buzz and tend to use endless resources to deliver their message. Instead, Neo focuses on sustainable communication, which attempts to create the best possible outcome while using the least possible resources.
Neo works with a variety of organizations including social businesses, social enterprises, green businesses, public sector organizations and charities. Neo offers a range of services including fundraising, campaigns, media relations, social marketing, events, organizational development, branding, design and marketing. Despite that exhaustive list of services, everything comes back to one thing: creating positive change.
Certainly, it’s no surprise that Neo has a long list of crème de la crème clients including Greenpeace International, WWF, Wellbeing of Women, Help The Aged, ActionAid, Arts Council England, Homeless Link and Counsel and Care.
Contact Information:
Neo communications website
Neo communications on Twitter
Neo communications on Facebook
However, many communications agencies are big on buzz and tend to use endless resources to deliver their message. Instead, Neo focuses on sustainable communication, which attempts to create the best possible outcome while using the least possible resources.
Neo works with a variety of organizations including social businesses, social enterprises, green businesses, public sector organizations and charities. Neo offers a range of services including fundraising, campaigns, media relations, social marketing, events, organizational development, branding, design and marketing. Despite that exhaustive list of services, everything comes back to one thing: creating positive change.
Certainly, it’s no surprise that Neo has a long list of crème de la crème clients including Greenpeace International, WWF, Wellbeing of Women, Help The Aged, ActionAid, Arts Council England, Homeless Link and Counsel and Care.
Contact Information:
Neo communications website
Neo communications on Twitter
Neo communications on Facebook
Trend Themes
1. Sustainable Marketing - There is an opportunity to disrupt traditional marketing practices with a sustainable approach that uses fewer resources.
2. Social & Environmental Responsibility - Organizations that prioritize social and environmental causes in their marketing and communications efforts will have a competitive advantage.
3. Impact-focused Branding - Branding efforts that focus on the positive impact an organization is making will resonate more with consumers who prioritize social and environmental responsibility.
Industry Implications
1. Marketing & Advertising - Sustainable marketing practices can provide a unique selling proposition for advertising agencies and marketing firms.
2. Non-profit & Social Enterprises - Social and environmental organizations can benefit from working with communications agencies that prioritize sustainable and impact-focused marketing.
3. Corporate Social Responsibility - Companies can enhance their corporate social responsibility efforts by partnering with communications agencies that specialize in sustainable marketing and social/environmental causes.
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