Neenah Paper's Cabinet App Shows Off Its Premium Papers Digitally
Laura McQuarrie — June 25, 2014 — Tech
References: itunes.apple & neenahpaper
Neenah Paper is a leading manufacturer of premium paper products that just introduced Neenah Cabinet, a platform for viewing its unique paper assortment virtually. Instead of shuffling through multiple swatchbooks, the Neenah Cabinet library is organized to make it easy to find, filter and search for a specific item while on the go.
The app was made with designers in mind, so that it's easy to filter through the many choices by the grade of paper, as well as other options like its texture, weight and color. Once a choice has been made, designers can test out their concepts and easily share their creations with clients.
Neenah Cabinet runs as a Mac OSX desktop app, and is available as a free download for iPad, iPhone and Android devices.
The app was made with designers in mind, so that it's easy to filter through the many choices by the grade of paper, as well as other options like its texture, weight and color. Once a choice has been made, designers can test out their concepts and easily share their creations with clients.
Neenah Cabinet runs as a Mac OSX desktop app, and is available as a free download for iPad, iPhone and Android devices.
Trend Themes
1. Virtual Paper Libraries - The trend of virtual paper libraries allows for easy access to a wide assortment of paper products without the need for physical swatchbooks.
2. Digital Filtering Tools - The trend of digital filtering tools provides designers with the ability to quickly and efficiently search for specific paper options based on desired criteria such as grade, texture, weight, and color.
3. Mobile Design Sharing - The trend of mobile design sharing enables designers to easily share their concepts and creations with clients using their mobile devices.
Industry Implications
1. Paper Manufacturing - Paper manufacturers can leverage the trend of virtual paper libraries to showcase their product range digitally and streamline the browsing and selection process for designers.
2. Design Software - Design software companies can capitalize on the trend of digital filtering tools by integrating advanced search and filtering capabilities specifically tailored for paper selection.
3. Mobile App Development - Mobile app development companies can tap into the trend of mobile design sharing by creating user-friendly apps that allow designers to easily share their creations with clients on the go.
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