MYAVANA Debuted the Future of Hair Care at CES 2023
Laura McQuarrie — January 23, 2023 — Fashion
References: myavana & prnewswire
Beauty-tech company MYAVANA debuted the future of hair care at CES 2023, offering a look at AI-driven hair analysis technology to support the future of the hair care industry.
Up until now, consumers have had to rely on the 1A to 4C curl pattern chart to determine their hair type but MYAVANA saw a better way to support people with natural textures. With a Unique HairID and digital hair profiles for every consumer, as well as a Hair Strand Analysis Kit, MYAVANA helps consumers better understand the unique needs of their hair based on porosity, elasticity, overall health and more.
Thanks to artificial intelligence that has the capability to provide personalized hair care recommendations, consumers and hair care professionals alike will be supported by the Black-owned, women-led beauty technology company.
Up until now, consumers have had to rely on the 1A to 4C curl pattern chart to determine their hair type but MYAVANA saw a better way to support people with natural textures. With a Unique HairID and digital hair profiles for every consumer, as well as a Hair Strand Analysis Kit, MYAVANA helps consumers better understand the unique needs of their hair based on porosity, elasticity, overall health and more.
Thanks to artificial intelligence that has the capability to provide personalized hair care recommendations, consumers and hair care professionals alike will be supported by the Black-owned, women-led beauty technology company.
Trend Themes
1. AI-driven Hair Analysis - AI-driven hair analysis technology will revolutionize the hair care industry and allow for personalized hair care recommendations.
2. Digital Hair Profiles - Digital hair profiles for every consumer will allow for better understanding of the unique needs of each individual's hair and create opportunities for personalized hair care products.
3. Personalized Hair Care - Personalized hair care recommendations based on unique hair profiles will disrupt the traditional 'one-size-fits-all' approach to hair care products and services.
Industry Implications
1. Beauty Tech - Beauty tech companies can leverage AI-driven hair analysis and digital hair profiles to create personalized hair care products and services.
2. Hair Care - The hair care industry can adopt AI-driven hair analysis technology and create personalized hair care products and services to better serve consumers with natural textures.
3. Artificial Intelligence - Artificial intelligence technology can be used to support the creation of personalized hair care products based on individual hair profiles.
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