Spotify Unveils the 'My Decade Wrapped' to Celebrate the Decade
Grace Mahas — December 5, 2019 — Tech
References: spotify & newsroom.spotify
With the end of the aughts fast approaching (the era between 2010 - 2020), music streaming platform Spotify has launched the 'My Decade Wrapped' to celebrate the artists you've loved over the decade.
My Decade Wrapped will provide listeners access to the songs, albums, artists, and -- for the first time -- podcasts they discovered and listened to the most throughout 2019 and the decade. The playlist results can be shared to social media including Instagram, Twitter, Snapchat, and Facebook with a customized 'Wrapped' share card. And, to celebrate the global landscape of music, Spotify will also show listeners were some of their top artists hail from on a world map. To see how far you've come this decade, head to www.spotify.com/wrapped to relisten to some oldies but goodies.
For those interested in learning more about their favorite artists, Spotify's 2019 Artist 'Wrapped' is a destination specifically for artists to let fans discover how their music connected with other fans across the world. It includes a share card with their total streams, hours, listeners, countries for the year and even obscure data such as the number of hours fans streamed between 1 am - 6 am, i.e. the number of sleep fans lost listening and the highest number of fan streams per hour. To learn more about your musical icons, visit www.https://artists.spotify.com.
My Decade Wrapped will provide listeners access to the songs, albums, artists, and -- for the first time -- podcasts they discovered and listened to the most throughout 2019 and the decade. The playlist results can be shared to social media including Instagram, Twitter, Snapchat, and Facebook with a customized 'Wrapped' share card. And, to celebrate the global landscape of music, Spotify will also show listeners were some of their top artists hail from on a world map. To see how far you've come this decade, head to www.spotify.com/wrapped to relisten to some oldies but goodies.
For those interested in learning more about their favorite artists, Spotify's 2019 Artist 'Wrapped' is a destination specifically for artists to let fans discover how their music connected with other fans across the world. It includes a share card with their total streams, hours, listeners, countries for the year and even obscure data such as the number of hours fans streamed between 1 am - 6 am, i.e. the number of sleep fans lost listening and the highest number of fan streams per hour. To learn more about your musical icons, visit www.https://artists.spotify.com.
Trend Themes
1. Personalized Music Experiences - My Decade Wrapped allows users to discover and celebrate their favorite artists and music from the past decade, paving the way for more personalized music experiences.
2. Social Media Integration - The ability to share playlist results on popular social media platforms enhances social sharing and engagement, creating opportunities for integration between music streaming and social media.
3. Data-driven Insights - Spotify's 2019 Artist Wrapped provides artists with detailed data on their fan engagement, allowing them to gain valuable insights and make data-driven decisions for their career.
Industry Implications
1. Music Streaming - The success of My Decade Wrapped highlights the increasing popularity and importance of music streaming platforms, signaling further growth opportunities for the industry.
2. Social Media - The integration between music streaming and social media creates new possibilities for collaboration and user engagement, expanding the reach and impact of both industries.
3. Music Analytics - The availability of detailed data on fan engagement opens up opportunities for the development of specialized music analytics tools and services that can help artists and industry professionals make more informed decisions.
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