The 'Museum of Obsolete Objects' is a Profile of Past Innovations
Milla Kiss — September 8, 2011 — Tech
References: oggettiobsoleti & 100casa.it
The virtual ‘Museum of Obsolete Objects’ is an interesting initiative from the Santarcangelo di Romagna Museum Institute. Not something you would expect from a museum that usually focuses on anthropology, ethnography and renaissance art, the video profiles timeless products from days gone by.
As a memory for future generations, the Museum of Obsolete Objects intends to collect, physically and virtually, milestone innovations of contemporary civilization, including the compact cassette, the typewriter, the floppy disk and the telephone booth. Basically, any kind of commonly used objects whose use is slowly diminishing.
The virtualization of the collection happens on the Museum’s website or YouTube channel. The collection consists of videos that explain all there is to know about each innovation, such as the year it was created, the inventor, how it worked and the approximate year of its defunct. Very futuristic indeed!
As a memory for future generations, the Museum of Obsolete Objects intends to collect, physically and virtually, milestone innovations of contemporary civilization, including the compact cassette, the typewriter, the floppy disk and the telephone booth. Basically, any kind of commonly used objects whose use is slowly diminishing.
The virtualization of the collection happens on the Museum’s website or YouTube channel. The collection consists of videos that explain all there is to know about each innovation, such as the year it was created, the inventor, how it worked and the approximate year of its defunct. Very futuristic indeed!
Trend Themes
1. Virtual Museums - Creating virtual museums that showcase obsolete objects can be a form of preserving cultural history while embracing digital technologies.
2. Technological Obsolescence - The exploration of obsolete objects allows for reflection on the rapid pace of technological advancement and the potential for innovation in overcoming obsolescence.
3. Nostalgia Marketing - Brands can leverage nostalgia by incorporating elements of obsolete objects into their marketing campaigns, appealing to consumers' nostalgia for bygone eras.
Industry Implications
1. Museums and Cultural Institutions - Museums can adapt to changing times by incorporating virtual components into their collections, providing a unique and interactive experience for visitors.
2. Technology and Electronics - The exploration of technological obsolescence presents opportunities for companies to innovate and develop new solutions that can overcome the limitations of outdated technologies.
3. Marketing and Advertising - Brands can tap into the nostalgia market by incorporating elements of obsolete objects into their marketing strategies and products, creating a sense of familiarity and emotional connection with consumers.
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