Coco Capitán is Hosting a Youthful Exhibition in Seoul
Kalin Ned — August 2, 2018 — Art & Design
References: daelimmuseum.org & hypebeast
Emerging talent Coco Capitán's work is the subject of a multimedia exhibition in Seoul's Daelim Museum. The event is titled 'Is It Tomorrow Yet?' and it presents the audience with a total of 150 works that touch on a number of pop cultural themes — specifficaly ones that are largely associated with a youthful generation.
Coco Capitán works in a number of mediums to get her point across. Last year, the emerging artist worked alongisde Alessandro Michele for Gucci's Fall/Winter 2017 campaign. It has become an evident fact that the luxe fashion label is dedicated to supporting artistic talent. It is interesting to find out how the collaboration with a global brand of Gucci's callibre affected Coco's multimedia exhibition presentation in Seoul, if at all.
Coco Capitán works in a number of mediums to get her point across. Last year, the emerging artist worked alongisde Alessandro Michele for Gucci's Fall/Winter 2017 campaign. It has become an evident fact that the luxe fashion label is dedicated to supporting artistic talent. It is interesting to find out how the collaboration with a global brand of Gucci's callibre affected Coco's multimedia exhibition presentation in Seoul, if at all.
Trend Themes
1. Youthful Multimedia Exhibitions - The 'Is It Tomorrow Yet?' exhibition in Seoul showcases the trend of multimedia exhibitions that target a youthful audience.
2. Pop Cultural Themes - The 'Is It Tomorrow Yet?' exhibition highlights the trend of using pop cultural themes as inspiration for artistic works in multimedia exhibitions.
3. Collaboration with Fashion Brands - Coco Capitán's collaboration with Gucci for their Fall/Winter 2017 campaign demonstrates the trend of artists working with fashion brands to showcase their multimedia exhibitions.
Industry Implications
1. Art Galleries and Museums - Art galleries and museums can incorporate multimedia exhibitions with youthful themes to attract a wider audience and engage with a younger generation.
2. Fashion and Luxury Brands - Fashion and luxury brands can collaborate with artists to support their work and create innovative experiences through multimedia exhibitions.
3. Advertising and Marketing - Advertising and marketing agencies can explore partnerships with artists to create multimedia exhibition campaigns that capture the attention of the younger demographic.
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