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Ultra-Crunchy Chicken Sandwiches

Clean the Sky - Positive Eco Trends & Breakthroughs

Checkers & Rally's Mother Cruncher Chicken Sandwiches are Here

— June 10, 2020 — Lifestyle
Checkers & Rally's have finally entered the chicken sandwich wars with their new Mother Cruncher chicken sandwiches. Just as the name suggests, the main draw of these new sandwiches is the satisfying crunch.

Checkers & Rally's new Mother Cruncher chicken sandwiches come in two different varieties: Classic and Bacon BBQ. Both are made with the chain's new chicken breast filet, which is coated in a 'mega crunch' breading and then deep-fried for even more crunch.

The Classic Mother Cruncher pairs the crunchy fillet with iceberg lettuce, tomato, pickles, creamy Squawk Sauce, and a toasted bakery-style bun. The Bacon BBQ Mother Cruncher takes the same crunchy fillet, and combines it with crispy onion tanglers, shredded iceberg lettuce, American cheese, Sweet & Smoky BBQ sauce, and two slices of bacon on a toasted bakery-style bun.


Image Credit: Checkers & Rally's.
Trend Themes
1. Chicken Sandwich Wars - The intense competition among fast food chains to create the best chicken sandwich, fueling innovation in ingredients, flavors, and textures.
2. Crunchy Breading - The trend of using 'mega crunch' breading to create a satisfying and crispy texture in chicken sandwiches, offering a unique eating experience.
3. Sauce Innovation - The development of new and unique sauces, like Checkers & Rally's Squawk Sauce, to enhance the flavor profile of chicken sandwiches and differentiate from competitors.
Industry Implications
1. Fast Food - Fast food chains are constantly striving to offer innovative and exciting menu items, like ultra-crunchy chicken sandwiches, to attract and retain customers.
2. Poultry - Poultry suppliers can capitalize on the demand for chicken breasts with 'mega crunch' breading, providing the necessary ingredients for various food establishments to create their own crunchy chicken sandwiches.
3. Condiments - The condiment industry has an opportunity to create new and flavorful sauces that can add a unique twist to chicken sandwiches, catering to the growing demand for bold and innovative flavors.
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