The Moschino Martesana Golden Panettone is a Luxe Take on a Classic
Michael Hemsworth — November 30, 2023 — Lifestyle
References: martesanamilano & hypebeast
The Moschino Martesana Golden Panettone is a luxe, fashion-branded take on the traditional Italian fruitcake that's perfect for avid fans to pick up for enjoyment with friends and family alike. The cake is positioned as a first-of-its-kind creation that features Martesana founder and pastry chef Vincenzo Santoro's signature recipe. The cake is thus prepared over the course of 48-hours with mother yeast, candied Italian orange peels, raisins and Tahitian vanilla in the mix.
The Moschino Martesana Golden Panettone is available for preorder online as well as in-store for €69 and is finished with a gold foil to give it a shimmering appearance from afar. The cake comes packaged inside a Moschino-branded box to make it the perfect gift offering for fashion lovers.
Image Credit: hypebeast, martesanamilano
The Moschino Martesana Golden Panettone is available for preorder online as well as in-store for €69 and is finished with a gold foil to give it a shimmering appearance from afar. The cake comes packaged inside a Moschino-branded box to make it the perfect gift offering for fashion lovers.
Image Credit: hypebeast, martesanamilano
Trend Themes
1. Fashion-branded Food Products - The Moschino Martesana Golden Panettone is an innovative fashion-branded take on traditional Italian fruitcake, showcasing the growing trend of fashion brands expanding into the food industry.
2. Luxury Food Gift Packaging - The Moschino-branded box of the Moschino Martesana Golden Panettone highlights the trend of luxury fashion brands incorporating their branding into food packaging, offering an opportunity for more collaborations between fashion and food industries.
3. Premium Gourmet Pastry Recipes - The 48-hour preparation process and premium ingredients of the Moschino Martesana Golden Panettone demonstrate the trend of gourmet pastries that cater to discerning and adventurous taste buds, suggesting potential for more high-end pastry creations.
Industry Implications
1. Fashion - The Moschino Martesana Golden Panettone showcases the potential for fashion brands to expand their offerings beyond clothing and accessories into food products.
2. Food Packaging - The Moschino-branded box of the Moschino Martesana Golden Panettone highlights the opportunity for innovative and visually appealing packaging in the food industry, especially for luxury and gift-oriented products.
3. Gourmet Food - The premium ingredients and meticulous preparation process of the Moschino Martesana Golden Panettone exemplify the gourmet food industry's ongoing pursuit of unique and indulgent culinary experiences.
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