Montchevre Duos Will Hit the US Market This Autumn
Michael Hemsworth — June 23, 2023 — Lifestyle
References: montchevre & foodbev
The Montchevre Duos goat cheeses are two-in-one flavored cheese log being launched by the brand to provide consumers with a dual-taste experience. The product features the brand's high-quality goat cheese infused with two flavors in each pack to provide consumers with a way to offer more variety on charcuterie platters and more. The cheese comes in Sweet Hot Peppers + Garlic & Herbs and Blueberry + Lemonade flavors, which are both slated to hit US retailers this fall. This positions the product well ahead of the holiday season to help consumers liven up their appetizer offerings.
Saputo US Marketing Director Jenny Englert spoke on the new Montchevre Duos goat cheeses saying, "Goat-cheese demand continues to rise, as does consumer demand for complementary and complex flavour combinations. With the Montchevre brand, we’re purposely mischievous in our innovations and always looking for those unique flavour profiles and product combinations that break the norm and help us stay ahead of trends and consumer demand.”
Saputo US Marketing Director Jenny Englert spoke on the new Montchevre Duos goat cheeses saying, "Goat-cheese demand continues to rise, as does consumer demand for complementary and complex flavour combinations. With the Montchevre brand, we’re purposely mischievous in our innovations and always looking for those unique flavour profiles and product combinations that break the norm and help us stay ahead of trends and consumer demand.”
Trend Themes
1. Flavor Mashup Goat Cheeses - The trend of creating two-in-one flavored cheese logs provides consumers with a unique taste experience and increases variety in charcuterie platters.
2. Dual-taste Experience - The trend of infusing goat cheese with two different flavors in each pack offers consumers a way to add excitement and variety to their appetizer offerings.
3. Complementary and Complex Flavour Combinations - The trend of combining complementary and complex flavors in goat cheese caters to consumer demand for unique and bold taste experiences.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize on the trend of flavor mashup goat cheeses by developing new and innovative cheese products that offer consumers a variety of taste options.
2. Dairy - The dairy industry can seize the opportunity presented by the trend of dual-taste experience goat cheeses by incorporating unique flavor combinations into their goat cheese products.
3. Hospitality - The hospitality industry can tap into the trend of complementary and complex flavor combinations in goat cheese by incorporating these innovative cheese options into their charcuterie platters and appetizer offerings.
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