Monocle by Studio KMD Ensures Cyclist Safety at Nighttime
Meghan Young — September 21, 2012 — Tech
References: kickstarter & ohgizmo
It's crazy to think of all the cyclists out there not using bike lights, but now it can be as easy as turning on one's phone thanks to the Monocle by Studio KMD. This handy app and accessory effectively turns the iPhone 5, 4 and 4S into a bike light so that no one can complain about going out of their way to purchase one.
Essentially, the Monocle by Studio KMD attaches itself to the iPhone and turns the flash into a bike light using a red filter. The user can control how fast this red light blinks through the app as well as how long it stays on so that it turns off automatically for forgetful individuals.
Essentially, the Monocle by Studio KMD attaches itself to the iPhone and turns the flash into a bike light using a red filter. The user can control how fast this red light blinks through the app as well as how long it stays on so that it turns off automatically for forgetful individuals.
Trend Themes
1. Smartphone-converted Bike Lights - Converting smartphones into bike lights for safety is a growing trend, creating opportunities for smartphone accessories and bike safety industries.
2. App-enabled Bike Safety Tools - The development of apps like Monocle by Studio KMD that help ensure cyclist safety opens up opportunities for safety tool and app developers.
3. Tech-integrated Bike Safety - Integrated tech like smartphone and smartwatch apps for bike safety are changing the game, creating opportunities for technology and sportswear industries.
Industry Implications
1. Smartphone Accessories - Creating accessories that turn smartphones into bike lights is an opportunity for this industry to expand and innovate.
2. Bike Safety - The growth of tools and apps like the Monocle by Studio KMD highlights the potential for innovation and expansion within the bike safety industry.
3. Sportswear - Integrating technology into sportswear for bike safety is an emerging trend, creating opportunities for innovation within this industry.
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