Dermalogica's New Pump Packaging is Easier to Recycle
Laura McQuarrie — February 2, 2022 — Eco
References: dermalogica & prnewswire
Like its product packaging, Dermalogica's new mono-material pump is made from polyethylene so that the bottle and pump can both be easily recycled at the end of their usable life. The lightweight pump uses less virgin plastic and it helps to bring the brand closer to its goal of having all of its bottles designed for reuse, recycling or composting as of 2025.
To create this sustainable beauty innovation, the brand worked with packaging expert Aptar. Already, the mono-material pump has been recognized by the Association of Plastics Recyclers Meets Preferred Guidance Program and RecyClass.
In 2022, Dermalogica will be integrating recyclable pumps into its top-selling facial cleansers. Unlike the majority of plastic pumps on the market that rely on metal springs, this new mono-material pump uses a plastic spring made of recyclable polyethylene for ease of recycling.
To create this sustainable beauty innovation, the brand worked with packaging expert Aptar. Already, the mono-material pump has been recognized by the Association of Plastics Recyclers Meets Preferred Guidance Program and RecyClass.
In 2022, Dermalogica will be integrating recyclable pumps into its top-selling facial cleansers. Unlike the majority of plastic pumps on the market that rely on metal springs, this new mono-material pump uses a plastic spring made of recyclable polyethylene for ease of recycling.
Trend Themes
1. Mono-material Packaging - The use of mono-material packaging can help companies achieve their sustainable goals while making recycling easier for consumers.
2. Plastic Alternatives - Brands can explore alternative materials for their packaging such as biodegradable or compostable options to reduce plastic waste.
3. Innovative Packaging Design - Innovative packaging designs that prioritize sustainability and recyclability can provide a competitive edge for brands.
Industry Implications
1. Beauty and Personal Care - The beauty and personal care industry can benefit from using sustainable and recyclable packaging materials for their products.
2. Packaging and Manufacturing - Manufacturers who specialize in packaging can offer innovative and eco-friendly solutions to help brands achieve their sustainable goals.
3. Waste Management and Recycling - Companies that specialize in waste management and recycling can work with brands to develop sustainable packaging solutions and increase recycling rates.
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