This Modeling App Lets Companies Book Models Directly Without Agencies
Gurveer Brah — August 14, 2015 — Tech
References: itunes.apple & hypebeast
This is a revolutionary new tool in the world of fashion -- booking with this modeling app is sure to shake up the fashion world. The fashion industry has long seen a process involving agencies being the middle-men for clients and models. More recently, we've seen a substantial growth in self-promotion through social media apps like Instagram and Twitter.
Now Peter Fitzpatrick releases 'Swipecast,' an app meant to make bringing clients and talent together much easier. The app is a platform for photographers, casting directors, designers and models to discover portfolios, communicate with other users and book jobs. The modelling app looks to make it easy to post a job, book the talent and pay them all within the app. Models can even book smaller gigs that are often overlooked by agencies.
Swipecast is sure to make an impact as models receive 90 percent of the total fee and processing payments within two days, which is significantly higher than standard agency rates.
Now Peter Fitzpatrick releases 'Swipecast,' an app meant to make bringing clients and talent together much easier. The app is a platform for photographers, casting directors, designers and models to discover portfolios, communicate with other users and book jobs. The modelling app looks to make it easy to post a job, book the talent and pay them all within the app. Models can even book smaller gigs that are often overlooked by agencies.
Swipecast is sure to make an impact as models receive 90 percent of the total fee and processing payments within two days, which is significantly higher than standard agency rates.
Trend Themes
1. Model-booking Apps - Model-booking apps revolutionize the fashion industry by allowing clients to book models directly without going through agencies.
2. Disintermediation of Fashion Industry - Disintermediation of the fashion industry through apps like Swipecast presents disruptive innovation by cutting out the traditional role of agencies as middlemen.
3. Proliferation of Self-promotion Through Social Media - Proliferation of self-promotion through social media creates new opportunities for apps like Swipecast to connect clients directly with models.
Industry Implications
1. Fashion - Swipecast targets the fashion industry with its model-booking app.
2. Photography - Swipecast caters to photographers by offering them a platform to discover talented models and book jobs.
3. Entertainment - Swipecast's model-booking app expands the entertainment industry by allowing actors and models to connect with clients directly.
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