The MobiKwik App Lets You Pay Utility Bills and Buy Transit Tickets
Rahul Kalvapalle — July 14, 2016 — Tech
References: itunes.apple & indianexpress
MobiKwik has launched an innovative new mobile wallet app, specifically for the Android platform and targeted towards users in India, that is one of the lightest apps of its kind available as it only takes up 5 MB of space.
This mobile wallet app allows users to carry out a whole range of transactions ranging from cellphone account recharging to utility bill payments. Indeed users can even leverage the MobiKwik app to go about taking advantage of special offers and locating stores in their area.
The most important feature of this app is the fact that it is so lightweight. This is important considering its target market in India, where many people get by with 2G connections and limited RAM. This is a fine example of an app that takes into account its target demographic's mobile needs.
This mobile wallet app allows users to carry out a whole range of transactions ranging from cellphone account recharging to utility bill payments. Indeed users can even leverage the MobiKwik app to go about taking advantage of special offers and locating stores in their area.
The most important feature of this app is the fact that it is so lightweight. This is important considering its target market in India, where many people get by with 2G connections and limited RAM. This is a fine example of an app that takes into account its target demographic's mobile needs.
Trend Themes
1. Lightweight Mobile Wallet Apps - The trend of developing lightweight mobile wallet apps can disrupt the market by catering to users with limited storage space and slower internet connections.
2. Utility Bill Payment Apps - The trend of developing mobile wallet apps for utility bill payments provides a convenient and efficient way for users to manage their bills and make payments.
3. Special Offer Integration - The trend of integrating special offers into mobile wallet apps creates a seamless shopping experience and encourages users to make purchases.
Industry Implications
1. Fintech - The fintech industry can benefit from developing lightweight mobile wallet apps that offer secure and user-friendly payment solutions.
2. Telecommunications - The telecommunications industry can utilize mobile wallet apps for utility bill payments to provide added convenience to their customers and streamline the payment process.
3. Retail - The retail industry can leverage mobile wallet apps with integrated special offers to attract customers, increase sales, and enhance the overall shopping experience.
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