Atoms x Marques Brownlee Present the Atoms x MKBHD Model 251 Low
Debra John — September 19, 2024 — Pop Culture
The 'Atoms x MKBHD Model 251 Low' is the latest release from the collaboration between Atoms and Marques Brownlee, featuring a low-top design and an emphasis on eco-friendly materials. This sneaker includes a "bio-leather upper made from apple skin, providing a 100% vegan and zero-waste alternative" to traditional materials.
In addition to this, the "copper-lined insoles offer natural antimicrobial properties, helping to maintain freshness during extended use—the stretch laces are designed to support the natural movement of the feet and ankles, while the foam midsole conforms to the shape of the foot to provide customized cushioning." Likewise, Atoms' patented 'Eternal Sole Unit' is built to deliver on different scales of expectation from comfort to durability, supporting wearers for long hours and distances.
Image Credit: Atoms
In addition to this, the "copper-lined insoles offer natural antimicrobial properties, helping to maintain freshness during extended use—the stretch laces are designed to support the natural movement of the feet and ankles, while the foam midsole conforms to the shape of the foot to provide customized cushioning." Likewise, Atoms' patented 'Eternal Sole Unit' is built to deliver on different scales of expectation from comfort to durability, supporting wearers for long hours and distances.
Image Credit: Atoms
Trend Themes
1. Vegan Leather - Manufacturers engineering bio-leather from apple skin are pioneering zero-waste alternatives for the footwear industry.
2. Antimicrobial Materials - Innovations in copper-lined insoles are setting new standards in hygiene and freshness for prolonged wear.
3. Customized Footwear - Stretch laces and foam midsoles that mold to individual feet represent the next level in personalized sneaker comfort.
Industry Implications
1. Sustainable Fashion - Eco-friendly designs using vegan materials are transforming the ethical landscape of the fashion industry.
2. Health and Wellness - The integration of natural antimicrobial properties into everyday footwear highlights a growing focus on health-conscious products.
3. Athletic Footwear - New developments in supportive and customizable sneakers cater to athletes seeking performance-enhancing features.
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