The Mishka NYC Holiday 2013 Lookbook is Too Cool for School
Jana Pijak — November 20, 2013 — Pop Culture
Lensed by photographer Tara Chacon, the Mishka NYC Holiday 2013 lookbook features models Kai Brown and Alexis Evans. The dynamic duo are captured on campus while sporting the Brooklyn-based streetwear label's sinister and 90s-inspired fashions.
Whether showcasing cannabis motifs, alien faced prints or witchy occult imagery, the Mishka NYC Holiday 2013 lookbook puts its crop tops, cardigans and button-up tops on display in a school-girl approved catalog that puts a youthful twist of a preppy style aesthetic.
Starting off as a small t-shirt company, Mishka NYC has grown into an edgy streetwear brand that has embraced the fashion industry's recent 90s revival. The label's edgy and nostalgic garments defy tradition and exude a youthful and carefree air.
Whether showcasing cannabis motifs, alien faced prints or witchy occult imagery, the Mishka NYC Holiday 2013 lookbook puts its crop tops, cardigans and button-up tops on display in a school-girl approved catalog that puts a youthful twist of a preppy style aesthetic.
Starting off as a small t-shirt company, Mishka NYC has grown into an edgy streetwear brand that has embraced the fashion industry's recent 90s revival. The label's edgy and nostalgic garments defy tradition and exude a youthful and carefree air.
Trend Themes
1. 90s-inspired Streetwear - There is an opportunity for disruption in the fashion industry by capitalizing on the nostalgia for 90s fashion trends.
2. Occult Fashion - There is a market for occult-inspired fashion that can appeal to younger customers interested in witchcraft and mysticism.
3. Cannabis Motifs - There is an opportunity for fashion brands to tap into the growing cannabis industry by incorporating cannabis motifs into their designs.
Industry Implications
1. Fashion Industry - This industry can stay attuned to youth fashion by embracing nostalgic 90s fashion and tapping into fashionable subcultures.
2. Occult and Witchcraft Industry - Occult and witchcraft businesses can expand their product offerings to include clothing and accessories that appeal to younger generations.
3. Cannabis Industry - The cannabis industry can partner with fashion brands for new and creative product offerings such as cannabis-inspired clothing and accessories.
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