Minuit sur Terre Makes Vegan Shoes With Ecological Materials
Laura McQuarrie — July 31, 2021 — Eco
References: minuitsurterre & fashionunited.uk
Minuit sur Terre is a French brand that creates eco-friendly vegan footwear and accessories for men and women using cruelty-free and sustainable materials, including materials made from grapes and vegetable oils. By working with these materials as alternatives to leather, the brand helps to reduce by-products from the food industry like apple waste, recycled cereals, synthetic fibers and also clean up the environment by giving new life to bottles collected from the Mediterranean Sea. These materials are joined to soles products with 70% recycled rubber, so that consumers don't have to compromise style for sustainability.
There are styles for everyone, and all occasions, as seen with the Nepita Terre Cuite heeled sandals and the popular Virevolte sneakers.
There are styles for everyone, and all occasions, as seen with the Nepita Terre Cuite heeled sandals and the popular Virevolte sneakers.
Trend Themes
1. Eco-friendly Footwear - Minuit sur Terre is disrupting the footwear industry by creating stylish and sustainable vegan shoes and accessories using recycled materials like grapes, vegetable oils, and recycled rubber.
2. Alternative Leather Materials - By using materials like apple waste and synthetic fibers, Minuit sur Terre is pioneering a new market for cruelty-free and sustainable alternatives to traditional leather.
3. Fashion and Sustainability - Minuit sur Terre is tapping into the growing demand for environmentally-friendly fashion and showing that sustainability and style can coexist.
Industry Implications
1. Footwear - The footwear industry has an opportunity to reduce waste and improve sustainability by adopting materials and manufacturing processes similar to Minuit sur Terre's, and tapping into the growing market of eco-conscious consumers.
2. Fashion - Apparel companies and fashion designers can take inspiration from Minuit sur Terre's use of alternative materials and the growing trend towards sustainable fashion.
3. Sustainability - Other industries can learn from Minuit sur Terre's approach to sustainability and use it as a model for reducing waste and adopting sustainable practices.
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