Pangaia Fully Embraces the Ecological Agenda
References: thepangaia & highsnobiety
Pangaia is a new lifestyle brand that focuses on sustainability and it recently released an incredibly stylish minimalist clothing collection. The essential range embraces the principles that lie at the core of the label's mission statement. The silhouettes are simple and comfortable. The color palette features "natural and richly hued colors." For it, Pangaia used botanical dyes derived from plants. Moreover, the entire minimalist clothing collection is made with bio-based and recycled materials. From t-shirts and hoodies to track pants and long-sleeves, Pangaia's line also includes some outerwear pieces. The featured puffy jacket, for example, is filled with flower down, making it cruelty-free and vegan.
In addition to its ultra-sustainable minimalist clothing collection, the brand also boasts TIPA packaging — this is "a plastic alternative that biodegrades within 24 weeks."
In addition to its ultra-sustainable minimalist clothing collection, the brand also boasts TIPA packaging — this is "a plastic alternative that biodegrades within 24 weeks."
Trend Themes
1. Sustainable Fashion - Opportunity for brands to focus on creating clothing collections using bio-based and recycled materials.
2. Minimalist Design - Space for brands to embrace simple and comfortable silhouettes, catering to consumers seeking minimalist fashion.
3. Eco-friendly Packaging - Potential for brands to adopt plastic alternatives that biodegrade within a shorter time frame, reducing environmental impact.
Industry Implications
1. Fashion - Fashion industry can explore the opportunities of sustainable and minimalist clothing collections to meet growing consumer demand.
2. Textile - Textile industry can innovate by developing bio-based and recycled materials for clothing production, aligning with the sustainability agenda.
3. Packaging - Packaging industry can tap into the market for eco-friendly alternatives to plastics, providing biodegradable packaging solutions.
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