This Mini Oreos Ad Has Unintentional Wes Anderson Elements
Alyson Wyers — June 26, 2014 — Marketing
References: martinagency & mashable
While the ad agency behind the new advertisement for Mini Oreos admit they are Wes Anderson fans, they also claim this commercial was not intentionally copying the quirky movie maker's characteristic style. Director, writer and producer Wes Anderson is no stranger to the ad world himself, having directed commercials for Prada Candy and Stella Artois to name a few.
This Mini Oreos ad from The Martin Agency takes place in the fictional Mel's Mini Mini Mart, which only sells the miniature sized cookies. From old man narration to extremely detailed alternative universes, the only thing this Oreo commercial is missing is Bill Murray and a slow motion shot. They originally filmed the spot on spec before even presenting it to the client.
This Mini Oreos ad from The Martin Agency takes place in the fictional Mel's Mini Mini Mart, which only sells the miniature sized cookies. From old man narration to extremely detailed alternative universes, the only thing this Oreo commercial is missing is Bill Murray and a slow motion shot. They originally filmed the spot on spec before even presenting it to the client.
Trend Themes
1. Influencer-inspired Commercials - Businesses can leverage the popularity of influencers to create ads that resonate with their target audiences.
2. Quirky Advertisements - Companies can experiment with unique and unconventional ad styles to stand out from the competition and garner attention.
3. Storytelling Ads - Advertisers can use storytelling techniques to create engaging ads that emotionally connect with their customers.
Industry Implications
1. Food and Beverage - Companies in the food and beverage industry can use storytelling ads to differentiate their products and create memorable campaigns.
2. Entertainment - By creating quirky ads inspired by popular filmmakers, entertainment companies can generate buzz and attract viewers to their shows or movies.
3. Marketing and Advertising - Agencies and firms in the marketing and advertising industry can utilize influencer-inspired commercials to drive engagement and increase the effectiveness of their campaigns.
3.2
Score
Popularity
Activity
Freshness
