NuFACE's IonPlex Blends Charged Ions & Glacial Water
Laura McQuarrie — July 8, 2021 — Fashion
References: mynuface & prnewswire
NuFace is introducing its first-ever IonPlex Ionized Microcurrent Skincare Collection to support its award-winning at-home microcurrent technology. The IonPlex Ionized Skincare Activators blend electrically charged ions and glacial water, and they can be used with the NuFACE Device to make the most of its powerful properties, or on their own for balance and nourishment.
There are a pair of FDA-cleared ionized Microcurrent Activators that are being introduced by the brand, including the lightweight NuFACE Hydrating Aqua Gel for plumping hydration and the luxurious NuFACE Firming + Brightening Silk Crème to lock in moisture and promote a firmer, brighter complexion. Both of the clean formulas feature a proprietary blend of electrically charged ions like magnesium, copper, zinc and calcium, plus active ingredients like hyaluronic acid and snow mushroom.
There are a pair of FDA-cleared ionized Microcurrent Activators that are being introduced by the brand, including the lightweight NuFACE Hydrating Aqua Gel for plumping hydration and the luxurious NuFACE Firming + Brightening Silk Crème to lock in moisture and promote a firmer, brighter complexion. Both of the clean formulas feature a proprietary blend of electrically charged ions like magnesium, copper, zinc and calcium, plus active ingredients like hyaluronic acid and snow mushroom.
Trend Themes
1. Ionized Microcurrent Skincare - The introduction of ionized microcurrent skincare collections presents an opportunity for brands to enhance their existing at-home skincare technologies and devices.
2. Clean Beauty Formulas - The use of clean formulas featuring natural ingredients and electrically charged ions presents an opportunity for brands to tap into the growing demand for clean beauty products.
3. Active Ingredients with Electrically Charged Ions - The use of electrically charged ions in combination with active ingredients like hyaluronic acid and snow mushroom presents an opportunity for brands to create skincare products with enhanced benefits and efficacy.
Industry Implications
1. Beauty and Skincare - The beauty and skincare industry can leverage the trend of ionized microcurrent skincare collections to create innovative products and enhance the performance of existing devices.
2. Consumer Electronics - The consumer electronics industry can explore new opportunities for partnership and integration with beauty and skincare brands to create smart devices that incorporate ionized microcurrent technology.
3. Pharmaceuticals - The pharmaceutical industry can explore the potential of ionized microcurrent technology as a non-invasive alternative to traditional skincare treatments, offering a viable solution to various dermatological conditions.
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