Sugarfina and Disney Just Released a New Mickey Mouse Collection
Katherine Pendrill — August 25, 2018 — Pop Culture
References: popsugar
To celebrate the 90th anniversary of Mickey Mouse, Disney has teamed up with the popular candy company Sugarfina on an exclusive Mickey Mouse Collection. Not only are the new gummy candies delicious, but they also feature adorable mouse-inspired designs.
The Mickey Mouse Collection by Sugarfina is a lineup of limited-edition candy bento boxes, candy cubes, and chocolate bars, each boasting a cute, Mickey-themed design. This includes strawberry-flavored, ear-shaped gummy candies, birthday cake-flavored Mickey glove gummies, tiny berry-flavored buttons, and indulgent Mickey chocolate bars. The packaging also boasts vintage Mickey illustrations, making the boxes great collectibles.
Available from Sugarfina as of August 21st, the new collection gives Disney fans a sweet way to celebrate the 90th anniversary of everyone's favorite cartoon mouse.
Image Credit: Sugarfina.
The Mickey Mouse Collection by Sugarfina is a lineup of limited-edition candy bento boxes, candy cubes, and chocolate bars, each boasting a cute, Mickey-themed design. This includes strawberry-flavored, ear-shaped gummy candies, birthday cake-flavored Mickey glove gummies, tiny berry-flavored buttons, and indulgent Mickey chocolate bars. The packaging also boasts vintage Mickey illustrations, making the boxes great collectibles.
Available from Sugarfina as of August 21st, the new collection gives Disney fans a sweet way to celebrate the 90th anniversary of everyone's favorite cartoon mouse.
Image Credit: Sugarfina.
Trend Themes
1. Limited-edition Collectible Candy - The Mickey Mouse Collection by Sugarfina offers limited-edition candy with adorable Mickey-themed designs, creating a collectible item for candy enthusiasts.
2. Collaborations Between Brands - The collaboration between Disney and Sugarfina highlights the trend of brand partnerships to create unique and enticing products for consumers.
3. Celebration of Milestone Anniversaries - The 90th anniversary celebration of Mickey Mouse showcases the trend of brands commemorating milestone anniversaries and leveraging nostalgia to capture consumer interest.
Industry Implications
1. Candy Manufacturing - The collaboration between Disney and Sugarfina opens up opportunities for candy manufacturers to partner with popular brands and create unique candy collections.
2. Branding and Marketing - The success of the Mickey Mouse Collection highlights the importance for branding and marketing professionals to develop collaborations and create unique products that resonate with consumers.
3. Collectibles and Memorabilia - The limited-edition and collectible nature of the Mickey Mouse Collection creates opportunities in the collectibles and memorabilia industry for creating nostalgic and exclusive merchandise.
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