Mermagica Lets You Live Your Mermaid Dream
Elsa Blaine — July 14, 2009 — Life-Stages
Your mermaid dreams can be a reality with a custom tail of your own from Mermagica. The designers combine sparkly pool-ready lycra/spandex material and a FINIS Tempo Monofin to create these underwater swim-enhancers.
The mermaid tails slip on over your legs and fasten around your waist. You pick the colour and size and your fantasy to be part fish can begin. Fins are available to fit adults for $135 and children from $85.
Come on, we’ve all wanted to be a mermaid at one time or another.
The mermaid tails slip on over your legs and fasten around your waist. You pick the colour and size and your fantasy to be part fish can begin. Fins are available to fit adults for $135 and children from $85.
Come on, we’ve all wanted to be a mermaid at one time or another.
Trend Themes
1. Custom Mermaid Tails for Swimmers - Mermagica is disrupting traditional swimwear industry by catering to the market demand for personalized and fantasy wear.
2. Fantasy Wear Industry - The creation of custom mermaid tails has given rise to an entirely new genre of fantasy wear disrupting traditional swimwear.
3. Personalized Swimwear Trend - With the increase in demand for personalized and unique swimwear, businesses have an opportunity to cater to a niche market by expanding their offerings.
Industry Implications
1. Swimwear Industry - Companies in the swimwear industry can explore the demand for personalized swimwear and expand their offerings to include custom-designed mermaid tails.
2. Fantasy Wear Industry - Businesses operating in the fantasy wear industry can capitalize on this niche market by creating and marketing customized mermaid tails.
3. Recreational Swimming Industry - Recreational swimming facilities can offer a unique experience to their guests by providing custom-made mermaid tails for rent or purchase, creating a new revenue stream.
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