Ice Breaker & Goldwin Boast a Minimalist & Sophisticated Line
References: icebreaker
Ice Breaker has been a pioneer of the merino wool clothing market for quite some time. The firm has time and time again displayed the sustainable and performance-driven properties of the fabric, harnessing its functional qualities to deliver top-of-the-line baselayers to support the outdoor athlete. Now, the company is expanding its portfolio through a collaboration with Japanese apparel brand Goldwin.
The two entities have developed the 'Tabi' collection. The range boasts comfort-focused and function-forward merino wool clothing that can be worn in a variety of scenarios, including the office. The silhouettes are slick, clean, and contemporary, boasting a timeless design that will surely appeal to everyone. Made for both men and women, the Tabi collection's starting retail point is $85 USD.
The two entities have developed the 'Tabi' collection. The range boasts comfort-focused and function-forward merino wool clothing that can be worn in a variety of scenarios, including the office. The silhouettes are slick, clean, and contemporary, boasting a timeless design that will surely appeal to everyone. Made for both men and women, the Tabi collection's starting retail point is $85 USD.
Trend Themes
1. Sustainable Clothing - The use of merino wool showcases an opportunity for sustainable clothing brands to offer functional, eco-friendly options.
2. Office-friendly Fashion - The Tabi collection highlights the potential for innovative office-friendly fashion that combines comfort and style.
3. Collaborative Collections - Partnerships between established brands like Ice Breaker and Goldwin create opportunities for unique and diverse clothing collaborations.
Industry Implications
1. Apparel - The merino wool clothing industry could benefit from incorporating office-friendly designs to diversify its customer base.
2. Outdoor Athleisure - By expanding into office-appropriate clothing, the outdoor athleisure industry can reach new markets and expand its offerings.
3. Sustainability - The collaboration between Ice Breaker and Goldwin underscores the potential for sustainable fashion and its growth in the industry.
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