'Spuds' Shorts Introduce a New Generation of Men's Gym Shorts
Paul Dickey — August 1, 2017 — Fashion
References: kickstarter & spudsapparel
Spuds Apparel created a new generation of men's gym shorts that have performance features and style for going out.
These sophisticated gym shorts are water- and odor-resistant, while also being moisture-wicking and cool to the touch -- making them perfect for the hardest workouts. The integrated Gravi pocket means that men never have to worry about their phone again while working out; no more putting a phone on the ground, no more dropping a phone and no more floppy armbands.
Coming in several different colors, Spuds are the only pair of shorts one will need. Put them on in the morning, train with them, lounge in them and still look great when it's time to go out with friends. Better yet, they have all the technology and design features that you could dream of to enhance workouts and day-to-day life.
These sophisticated gym shorts are water- and odor-resistant, while also being moisture-wicking and cool to the touch -- making them perfect for the hardest workouts. The integrated Gravi pocket means that men never have to worry about their phone again while working out; no more putting a phone on the ground, no more dropping a phone and no more floppy armbands.
Coming in several different colors, Spuds are the only pair of shorts one will need. Put them on in the morning, train with them, lounge in them and still look great when it's time to go out with friends. Better yet, they have all the technology and design features that you could dream of to enhance workouts and day-to-day life.
Trend Themes
1. Sophisticated Gym Wear - The trend of blending style and function in gym wear presents an opportunity for apparel manufacturers to offer clothing that meets both aesthetic and performance needs.
2. Integrated Fitness Technology - Integrating tech features into fitness clothing for an enhanced workout experience is a trend that presents an opportunity for tech manufacturers to develop smarter, more user-friendly devices.
3. Multi-purpose Workout Gear - The trend of creating workout gear that doubles as stylish casual wear presents an opportunity for fashion brands to expand into the performance apparel market.
Industry Implications
1. Fitness Apparel Manufacturing - The fitness apparel manufacturing industry can capitalize on the trend of blending style and function in gym wear by creating clothing that meets both aesthetic and performance needs.
2. Fitness Technology Manufacturing - The fitness technology manufacturing industry can capitalize on the trend of integrating tech features into fitness clothing by developing smarter, more user-friendly devices.
3. Fashion Retail - The fashion retail industry can capitalize on the trend of creating multi-purpose workout gear that doubles as stylish casual wear by expanding into the performance apparel market.
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