Eco Art-Deco Machinery
Howard Wu — June 9, 2008 — Art & Design
References: burrowburrow & etsy
Designed by Ann Smith, these unique robotic animals are a creative method of recycling old electronics and machine parts.
As toys, art, or environmental statements, the marketing possibilities are endless.
Smith's productions have been on display across the US in retail stores and galleries. She has also earned accolades from several renowned establishments outside the US including The Discover Channel Canada, DPI Magazine in Taiwan, and Architectural Digest in Germany.
Implications - The eco movement is the backdrop which informs the belief system of young consumers. These consumers prize efficient design and creating new products from what was traditionally regarded as waste. Companies can form a more meaningful relationship with this group by finding ways to take their waste and turn it into something of value.
As toys, art, or environmental statements, the marketing possibilities are endless.
Smith's productions have been on display across the US in retail stores and galleries. She has also earned accolades from several renowned establishments outside the US including The Discover Channel Canada, DPI Magazine in Taiwan, and Architectural Digest in Germany.
Implications - The eco movement is the backdrop which informs the belief system of young consumers. These consumers prize efficient design and creating new products from what was traditionally regarded as waste. Companies can form a more meaningful relationship with this group by finding ways to take their waste and turn it into something of value.
Trend Themes
1. Robotic Upcycling - There is an opportunity for businesses to shift towards upcycling rather than discarding old electronics by innovating with robotics.
2. Eco-friendly Art - Businesses can explore the intersection of art and sustainability by creating eco-friendly art pieces like Ann Smith's robotic animals.
3. Creative Recycling - There is a growing demand for creatively recycled products like Ann Smith's robotic animals, offering opportunities to businesses to innovate with recycling methods.
Industry Implications
1. Art and Design - The art and design industry can capitalize on the demand for eco-friendly art and innovative recycling methods to create unique products.
2. Robotics and Automation - There is an opportunity for the robotics and automation industry to partner with businesses and help them innovate in the area of creative upcycling.
3. Electronics - Businesses in the electronics industry can explore innovative ways to use and repurpose old electronics, like Ann Smith's robotic animals.
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