These Mathiole Illustrations Collide Famous Figures Into Art
Jason Soy — July 2, 2011 — Pop Culture
References: mathiole.deviantart & urhajos.tumblr
I'm a huge fan of Marlon Brando and I'm also a Star Wars fanatic, so when I came across this Vader Godfather poster by Mathiole, I nearly flipped the laptop I'm writing this article on in excitement.
Mathiole, whose real name is Matheus Lopes Castro, is a Brazilian artist who has quite a talent for recreating iconic imagery infused with anachronistic elements. My favorite recreation, besides the Vader Godfather poster, of course, is Mathiole's illustration of famous philosopher Friedrich Nietzsche as Superman. I wonder what Nietzsche would think of the modern-day representation of the Ubermensch.
Implications - Consumers enjoy seeing pop culture collaborations, as it reinvigorates their interest in the references involved. Corporations can similarly garner attention from consumers for their existent products by mixing their applications with another existing item.
Mathiole, whose real name is Matheus Lopes Castro, is a Brazilian artist who has quite a talent for recreating iconic imagery infused with anachronistic elements. My favorite recreation, besides the Vader Godfather poster, of course, is Mathiole's illustration of famous philosopher Friedrich Nietzsche as Superman. I wonder what Nietzsche would think of the modern-day representation of the Ubermensch.
Implications - Consumers enjoy seeing pop culture collaborations, as it reinvigorates their interest in the references involved. Corporations can similarly garner attention from consumers for their existent products by mixing their applications with another existing item.
Trend Themes
1. Pop Culture Collaborations - Creating collaborations between iconic figures or brands from different pop culture references can reinvigorate consumer interest and create new marketing opportunities.
2. Anachronistic Art - Infusing iconic imagery with anachronistic elements can create unique and thought-provoking art pieces that captivate audiences and spark conversations.
3. Revamped Iconic Imagery - Reimagining famous figures or artworks in new and creative ways can generate excitement and appeal to fans of both the original and the new interpretation.
Industry Implications
1. Art and Design - Artists and designers can explore the trend of anachronistic art to create innovative and visually engaging pieces that stand out in the market.
2. Entertainment and Media - Entertainment companies can leverage the trend of pop culture collaborations to create engaging marketing campaigns and merchandise that resonate with fans.
3. Advertising and Marketing - Marketing professionals can utilize revamped iconic imagery to create attention-grabbing visuals and campaigns that differentiate their brands from competitors.
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