The Marc Jacobs Fall 2011 Menswear Ads are Hilariously Provocative
Souzan Michael — July 28, 2011 — Naughty
References: thinkcontra & dailymail
Conceptual artist, sculptor and film maker Cerith Wyn Evans stars in the Marc Jacobs Fall 2011 Menswear ad campaign wearing, well, not much. The 53-year-old artist was shot for the campaign by renowned fashion photographer Juergen Teller and featured in a lush green backyard with little more than a bunch of balloons covering his private parts.
While this is perhaps the farthest thing from a typical fashion campaign, Marc Jacobs has never produced anything that can be described as "typical." From his avant-garde designs and unpredictable ad campaigns, which have previously featured Rolling Stones guitarist Keith Richards, Victoria Beckham poking out of an oversize Marc Jacobs shopping bag, and most recently, kooky actress Helena Bonham Carter, the designer is a fan of shock art.
The Marc Jacobs Fall 2011 Menswear campaign is a great addition to the designer's silly head-scratcher ads.
While this is perhaps the farthest thing from a typical fashion campaign, Marc Jacobs has never produced anything that can be described as "typical." From his avant-garde designs and unpredictable ad campaigns, which have previously featured Rolling Stones guitarist Keith Richards, Victoria Beckham poking out of an oversize Marc Jacobs shopping bag, and most recently, kooky actress Helena Bonham Carter, the designer is a fan of shock art.
The Marc Jacobs Fall 2011 Menswear campaign is a great addition to the designer's silly head-scratcher ads.
Trend Themes
1. Provocative Fashion Campaigns - Brands can disrupt traditional fashion marketing by creating provocative ads that catch the attention of audiences.
2. Celebrity-driven Ad Campaigns - By featuring well-known personalities in their ad campaigns, brands can leverage their popularity and generate buzz.
3. Untraditional Concepts in Advertisements - Creating ads that deviate from traditional concepts can help brands capture the attention of audiences and stand out in a cluttered advertising space.
Industry Implications
1. Fashion Industry - Fashion brands can leverage provocative campaigns to generate buzz and attract the attention of potential customers.
2. Advertising Industry - By creating unique campaigns, advertisers can add a fresh perspective to the world of fashion advertising and garner widespread attention.
3. Celebrity Endorsement Industry - Celebrities can lend their popularity to brands by appearing in their advertisements, helping create stronger brand recognition and awareness.
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