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Fan-Favorite Chicken Bowls

Clean the Sky - Positive Eco Trends & Breakthroughs

Trader Joe’s Mandarin Style Orange Chicken Bowl Uses a Hit Ingredient

— February 26, 2020 — Lifestyle
Trader Joe's recently announced the debut of a new Mandarin Style Orange Chicken Bowl inspired by one of its most popular dishes.

Trader Joe’s Mandarin Orange Chicken is one of the grocery store's best-selling items and consistently ranks in the brand's Customer’s Choice Awards. According to Trader Joe's a crew member recently suggested pairing the famed chicken with rice, and thus, the Mandarin Style Orange Chicken Bowl was born. The dish consists of Trader Joe's original Orange Chicken, which is tender, battered chicken leg meat that's been fried to perfection. The chicken is then paired with seasoned fried rice and a medley of veggies, including carrots, broccoli, peas, shallots, and water chestnuts. The whole thing can be mixed together with a packet of orange ginger sauce for a dish that's just as tasty as takeout.


Image Credit: Trader Joe's.
Trend Themes
1. Convenience Meal Solutions - Convenience meal solutions that offer restaurant-quality flavors and ingredients in a single dish are becoming increasingly popular.
2. Consumer-driven Product Innovation - Consumer-driven product innovation that takes inspiration from popular dishes and customer feedback can lead to highly successful product launches.
3. Asian-inspired Flavors - Asian-inspired flavors are continuing to rise in popularity, driven in part by the success of dishes like Trader Joe's Mandarin Style Orange Chicken Bowl.
Industry Implications
1. Grocery - Grocery stores have an opportunity to provide ready-to-eat meals that offer the convenience and taste customers are looking for.
2. Food Service - Restaurants and food service providers can take inspiration from consumer-favorite dishes and incorporate popular flavors and ingredients into their menus.
3. Frozen Foods - Frozen food companies can leverage the success of popular dishes like Trader Joe's Mandarin Style Orange Chicken Bowl to create new, convenient frozen meal options for consumers.
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