The Mama Geraldine's Cheese Straws Have a Satisfying Profile
Michael Hemsworth — May 19, 2020 — Marketing
References: mamageraldines & snackandbakery
The Mama Geraldine's Cheese Straws have been rebranded to help position the range of snacks towards consumers who are seeking out a product that matches with their dietary preferences. The snacks are now focused on their high-protein, zero sugar recipe and come in flavor options that will satisfy those with a penchant for all kinds of cheesy flavors. This includes Aged Cheddar, Chipotle Cheddar, Parmesan Cheese and Pimento Cheese along with an array of gluten-free options.
The Mama Geraldine's Cheese Straws come in several serving size options to make them suited for at-home snacking, consumption out of the house or even for incorporation into lunches. The snacks are all made with premium Wisconsin cheese to put a focus on simple yet delicious ingredients.
The Mama Geraldine's Cheese Straws come in several serving size options to make them suited for at-home snacking, consumption out of the house or even for incorporation into lunches. The snacks are all made with premium Wisconsin cheese to put a focus on simple yet delicious ingredients.
Trend Themes
1. Cheese Snack Rebranding - Rebranding cheese snacks to appeal to health-conscious consumers with high-protein, zero sugar, and gluten-free options.
2. Cheese Snack Flavor Innovation - Innovations in cheese straw flavors with options such as aged cheddar, chipotle cheddar, parmesan cheese, and pimento cheese.
3. Premium Ingredients for Snacks - Increasing emphasis on the use of premium ingredients, such as Wisconsin cheese, in snack manufacturing to enhance quality and taste.
Industry Implications
1. Snack Food Industry - Opportunities for snack food companies to explore healthier and diverse flavor options in cheese snacks to appeal to health-conscious consumers.
2. Gluten-free Food Industry - Opportunities for gluten-free food companies to expand their product offerings with cheese snacks that cater to consumers with gluten allergies and sensitivities.
3. Cheese Manufacturing Industry - Opportunities for cheese manufacturers to partner with snack companies and offer premium cheese ingredients for more flavorful and healthier snack options.
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