Obama Releases a 'Made the the USA' Mug to Poke Fun at Doubters
Jennifer Gosnell — August 28, 2012 — Pop Culture
References: store.barackobama & facebook
The 'Made the the USA' Mug released by the Obama team is one of the smartest and most clever moves that any retailer has ever made. After being hounded by some select Republicans about his birthplace, religion and affiliations, the Obama team has released this mug to poke fun at their demand that a sitting U.S. President release his birth certificate.
After being verified by the state of Hawaii, there are still some doubters. However, what makes this awesome is all the people that will inevitably buy this mug because it links to such a ridiculous story. This bit of election memorabilia is a great way to have some fun while supporting a candidate.
After being verified by the state of Hawaii, there are still some doubters. However, what makes this awesome is all the people that will inevitably buy this mug because it links to such a ridiculous story. This bit of election memorabilia is a great way to have some fun while supporting a candidate.
Trend Themes
1. Political Humor Merchandise - The release of the 'Made in the USA' mug presents an opportunity for retailers to stock up on political humor merchandise for candidates and election campaigns.
2. Personalized Joke Products - The success of the 'Made in the USA' mug shows a rising trend in personalized joke products targeted towards political enthusiasts.
3. Social Statement Merchandise - There is an increasing demand for social statement merchandise like the 'Made in the USA' mug that people can purchase to show support or opposition to a particular idea.
Industry Implications
1. Retail Industry - The success of the 'Made in the USA' mug highlights an opportunity for retailers to tap into the market for political novelty products.
2. E-commerce Industry - The rising trend in personalized joke products presents an opportunity for e-commerce companies specializing in customized merchandise.
3. Political Campaigns Industry - There is an opportunity for political campaign managers to incorporate social statement merchandise into their fundraising and promotional efforts.
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