The Luvs Baby Diapers Spot Drops a Major Load
Summer Luu — January 11, 2011 — Marketing
References: luvsdiapers & adweek.blogs
The Luvs Baby Diapers commercial is a cute and hilarious spot that puts on a competitive crapping contest for babies.
In the fight to see which kid can poop the most in their diaper, the spot features three babies blowing up their briefs like balloons, proving the Luvs brand can hold the most doo doo. Against the booming music of 'Poop, There It Is' the toddlers from the Luvs Baby Diapers spot really drop a deuce in this poopy promotion.
In the fight to see which kid can poop the most in their diaper, the spot features three babies blowing up their briefs like balloons, proving the Luvs brand can hold the most doo doo. Against the booming music of 'Poop, There It Is' the toddlers from the Luvs Baby Diapers spot really drop a deuce in this poopy promotion.
Trend Themes
1. Competitive Baby Advertising - Opportunity for companies to create humorous and playful advertisements featuring infants to attract attention and stand out from competition.
2. Humor in Marketing - Opportunity for businesses to use humor as a way to connect with audiences and create a memorable experience for viewers.
3. Controversial Advertising - Opportunity for brands to stir up controversy and create a buzz around their products or services while also generating free publicity.
Industry Implications
1. Baby Care - Opportunity for companies to incorporate humor and playfulness in their advertising campaigns to stand out in a crowded baby care market.
2. Advertising - Opportunity for advertising agencies to help brands create humorous and controversial advertisements to capture audiences' attention and generate buzz.
3. Media and Entertainment - Opportunity for media outlets to report on and amplify the controversy surrounding controversial advertising campaigns, generating free publicity for the brand.
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