Lush's XL Pots are Perfect for Those Who Stock-Up on Beauty Products
Ellen Smith — July 17, 2018 — Fashion
Lush's XL pots are proving that sometimes, bigger can be better as the clean beauty brand re-released four of its fan-favorite products in its larger than life containers.
This extended line is perfect for those looking to stock up on their favorite Lush products as the larger iteration of the brand's bottles can hold enough to satisfy even the most avid of cosmetic users. The XL pots now carry some of the brand's more popular skin and haircare products, like the Dream Cream Body Lotion, the Ocean Salt Face and Body Scrub, Ro’s Argan Self-Preserving Body Conditioner and more.
The expansion of Lush's XL pots speak to the consumer-friendly nature of the brand, as LUSH is constantly striving to meet the expectations of its diverse client base.
This extended line is perfect for those looking to stock up on their favorite Lush products as the larger iteration of the brand's bottles can hold enough to satisfy even the most avid of cosmetic users. The XL pots now carry some of the brand's more popular skin and haircare products, like the Dream Cream Body Lotion, the Ocean Salt Face and Body Scrub, Ro’s Argan Self-Preserving Body Conditioner and more.
The expansion of Lush's XL pots speak to the consumer-friendly nature of the brand, as LUSH is constantly striving to meet the expectations of its diverse client base.
Trend Themes
1. Oversized Cosmetic Containers - Lush's XL pots are disrupting the beauty industry by offering larger containers that cater to customers who want to stock up on their favorite products.
2. Clean Beauty - The extended line of XL pots from Lush taps into the growing trend of clean beauty and provides customers with larger options for their skincare and haircare products.
3. Consumer-friendly Packaging - Lush's focus on meeting the expectations of its diverse client base with its XL pots highlights the trend of consumer-friendly packaging in the beauty industry.
Industry Implications
1. Beauty - Lush's oversized cosmetic containers are disruptive in the beauty industry by offering larger options for skincare and haircare products.
2. Packaging - The consumer-friendly packaging trend in the beauty industry is exemplified by Lush's XL pots, which provide customers with more product in a single container.
3. Retail - Lush's focus on meeting consumer demand with its XL pots demonstrates disruptive innovation in the retail sector by offering larger sizes for popular beauty products.
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